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Why settle for a one-trick pony when these beauty overachievers are out here doing the absolute most in all the best ways? 💄✨

I am a contributor who has been writing for the BuzzFeed Shopping team since 2020; as a film nerd and long-term pop culture enthusiast, I bring an engaging, conversational voice to my work and love discovering and testing new products to share with readers.

Promising review: "The Coral Sunrise Eyeshadow Trio caught my attention because of the sparkly light shade, the peach/rose, and the less shimmery dark brown. All these colors + the mini mirror are perfect for on the go! I use it as blush + highlighter + eyes, and let me tell you... It gives amazing results! The formula/pigment is amazing. Applies well with a brush or a finger. I never thought the $$ would be worth it, but hands-down it is!" —Sullivann

Get it from Sephora for $28 (available in nine styles/color combos).

Promising review: "As soon as I saw this, I knew I had to get my hands on one! This brush has completely changed the game for me! I always preferred a sponge because carrying several brushes just wasn’t appealing to me. I also like carrying very few things in my tiny makeup bag, so I was really stuck on just using my makeup sponge for pretty much everything. When I got this brush, I automatically threw out my sponge, and this is literally all I carry in my bag besides my makeup now! This brush has all your essentials in just one amazing product! No need to carry all these separate brushes anymore, or even a separate sponge, since it has its own!!! —Alana Hernandez

Get it from Amazon for $11.60+ (available in two styles).

This is great for all hair types and textures. Since it’s a lightweight scalp treatment rather than a styling oil, it can also work well for finer hair that tends to get weighed down by heavier formulas.

Promising review: "I lost about half of my hair density due to acute telogen effluvium, and this has been a life changer. It doesn't weigh down thin hair or make my roots greasy, it feels light and great on the scalp, and smells AMAZING. I've already noticed more volume and fullness within a few weeks of use, but am excited to see how much more it can improve my hair regrowth!" —Ruby

Promising review: "This little multi stick has become one of those products I reach for almost every day. While it’s designed for your eyes, lips, and cheeks, my favorite way to use it is as a lipstick. It glides on smoothly, feels lightweight, and gives my lips a pretty, natural-looking color that doesn’t feel drying. It also makes a really nice cream blush. It blends easily with my fingertips and gives my cheeks a soft, healthy flush without looking heavy or cakey. The compact size is another big plus. It’s convenient to have one product that can do the job of several. If you’re looking for an easy-to-use, versatile makeup product that doesn’t take up much space, this is a great one to have on hand." —Alee

Get it from Amazon for $6 (available in seven shades).

Promising reviews: "Purchased this many times! Fantastic, keeps your lips smooth and hydrated with a hint of color." —lynnette esposito

"I was on the hunt for a non-toxic tinted lip balm that wouldn’t dry out my lips — and I finally found the one! The Honest Tinted Lip Balm is exactly what I needed. It gives a gorgeous, natural flush of color that’s not overpowering — just enough to make me feel polished on no-makeup days. 💕 Packed with antioxidant-rich acai and nourishing avocado oil, my lips stay soft, smooth, and hydrated all day. Never dry, sticky, or heavy. It feels like a luxury balm without the luxury price tag. It’s paraben-free, cruelty-free, and vegan, so it checks all the boxes. If you're looking for a safe, pretty, and moisturizing tinted balm, this one's a must-try. I’ll definitely be repurchasing!" —Z

Get it from Amazon for $9.99 (available in six colors).

Promising review: "Just the right size for anyone who is minimalist and does not want to mess around with tons of different products. Used this for eyes, bronzer, blush, highlighter, and lips. So far, so good with longevity, but I will continue to see how this holds up in humidity. I have very dry, mature skin. So far, there is no dryness after application." —Vaquitta

This scalp sunscreen can work for all hair types and textures, but it’s especially handy for fine, thin, thinning, or parted hair that leaves more of the scalp exposed to the sun. If your roots tend to get oily or weighed down easily, start with a light mist and add more as needed for coverage.

Promising reviews: "I can't live without this in the summer or on tropical vacations. This has saved me from burning my scalp for the past several years. I just mist it on my part before going out in the sun and gently rub it into my scalp. It does make my roots a little bit greasy by the end of the day, but it doesn't bother me, especially on a beach or pool day." —Amazon reviewer

"Keeps my white old lady hair from yellowing in the sun when I don't want to wear my hat. It's expensive, but I don't need it every day." —Judith Atchison

To receive your customized formula, Prose asks you to complete a quick questionnaire (which shouldn't take more than 10 minutes) about your hair type and lifestyle.

Promising review: "Oh my goodness, I cannot rave about this oil enough. I absolutely love the smell and the feel. I can add it to my hair to straighten and defrizz without it going flat. I have to be careful not to use too much, or it looks greasy, but this is a fabulous oil, and I have used many!" —Vivienne S.

Promising review: "Okay, so this is my favorite-est blush EVER!! Stays on all day, great color/ highlighter combo, and is affordable!! SCORE!! I have even used this blush for eyeshadow!! I hope they NEVER STOP MAKING this!!" —Heather

Get it from Amazon for $4.97+ (available in three color combos).

Promising review: "Elta MD Tinted Sunscreen has truly impressed me. It offers excellent coverage, leaving my skin looking flawless and protected. The dewy finish adds a healthy glow without feeling heavy, and it lasts all day long. A must-try for radiant, long-lasting sun protection!" —Hannah Elizabeth Rhodes

Get it from Amazon for $22.50+ (available in seven styles and multi-packs).

Promising review: "I've used a lot of eyebrow products over the years (like, a LOT). This one was introduced to me by a woman who used to do my eyebrows years ago, and I keep coming back to it because it's that good. It was the product she swore by because of how natural and full your brows could look. The color is perfect for medium-brown eyebrows, and the gel's hold is strong enough to withstand a moderate workout. I hope they never discontinue this because my brows wouldn't be the same without it." —joinmeinthejungle

Get it from Amazon for $18 (available in four shades).

Promising reviews: "I have purchased this balm over and over again. The consistency is not greasy or so thick that it lingers as a heavy mask on your skin; however, it provides amazing moisture and protection. This is perfect for not only your hands but also your lips, especially during the change of seasons when they can use some extra TLC. The package may seem small, but looks can be deceiving, and you get more than expected, and a little goes a long way!! If you have been thinking about purchasing Le Baume, just go ahead and do it, you won’t be sorry." —Pamela

This smoothing oil is great for all hair types and textures, but especially helpful for dry, frizz-prone, or flyaway-filled strands that could use some extra smoothness and shine. Since it’s so lightweight, it’s also a great option for fine hair — just start with a small amount and concentrate it through the mid-lengths and ends to avoid weighing down your roots.

Promising review: "If you have never tried this stuff, you are seriously missing out! Prior to using this, I tried about every conditioner on the market, and some left my hair greasy, while others did nothing and left it like a haystack. Since finding Verb Ghost Oil, I no longer use ANY kind of conditioner at all. I simply wash my hair, and with it still wet, I pump 3–4 pumps of this oil into my hand and rub my hands together to warm it, then massage it into my hair until I can no longer see it on my hands, and then brush my hair. There is zero residue, and my hair is so light and soft. Again, this stuff is absolutely awesome!!!!" —Caitlyn Foss

Get it from Amazon for $18.70+ (available in three sizes and in two-packs).

Promising review: "I really love this lip tint from Peripera. The color is natural and gives a soft, healthy look to the lips. It doesn’t transfer onto cups and is fairly smudge-resistant, which makes it great for everyday wear. I usually avoid sticky lip products, and while this has a glossy finish, it doesn’t feel heavy or tacky. Instead, it feels more moisturizing than sticky. Once the gloss wears off, it leaves behind a beautiful, natural-looking stain that lasts for a few hours. It’s also very versatile —if you don’t like the initial glossy look, you can simply wipe it off, and the color will still remain. It has a very subtle sweet taste, and I don’t notice any scent at all, which I appreciate, especially for everyday wear." —joinmeinthejungle

Get it from Amazon for $12.90 (available in 25 colors).

This multitasking leave-in is designed for all hair types, but it's especially handy for dry, damaged, frizz-prone, tangled, or heat-styled strands.

Promising review: "I have long, wild, easily tangled hair (especially when it’s wet), and when I use this after a hair wash, it makes my hair so easy to brush. It’s also extra soft when it dries and works as a heat protectant, so I don’t need to use many sprays. Highly recommend!" —Amazon User

Promising review: "It doesn't go on like paint, so the texture isn't too thick or dense. It blends well, and it does have good coverage. I personally like the applicator tip. I don't have to put the foundation in my hand or touch it all. I apply it to my face and use my brush or sponge. It's especially good for doing contouring and using two shades. Overall, it's a cheaper, good quality face makeup." —kristen

Get it from Amazon for $26 (available in 42 shades).

Promising review: "I really enjoy using Bio-Oil Skincare Body Oil! It absorbs nicely into my skin and leaves it feeling soft, hydrated, and smooth without a heavy, greasy feeling. The texture is lightweight, and the scent is pleasant and relaxing. I’ve been using it to help improve the look of dry skin, scars, and stretch marks, and I love how nourished my skin feels afterward. A little goes a long way, and it’s easy to add to my daily skincare routine. Definitely a great product for keeping skin looking healthy and moisturized!" —Selena_Nivalda

Promising review: "ColorWow Dream Coat has been a great addition to my hair routine, especially on humid days when my hair tends to get frizzy. It sprays on easily and doesn’t leave my hair feeling heavy, greasy, or coated with a sticky residue. After styling, my hair looks smoother and more polished, and I notice less frizz and flyaways in high humidity. A little goes a long way, so I don’t need to use a huge amount each time. It’s especially helpful when I want a smoother, sleeker finish that lasts through changing weather." —Kylene

Get it from Amazon for $14+ (available in two sizes).

Promising review: "This has become a must-have in my makeup routine! This versatile stick offers buildable color that perfectly enhances my natural features. From the moment I applied it, I was impressed by how smoothly it glides on my skin. The creamy formula is easy to work with, making blending a breeze. Whether I’m going for a subtle contour or a more defined look, this stick delivers every time. I often use it not just for contouring, but also as a bronzer to give my face a healthy glow. It’s so versatile that I can even dab a bit on my eyelids for a quick, cohesive look. Another huge plus is that it’s cruelty-free and vegan, which aligns with my values. It’s affordable, effective, and easy to use, making it a staple in my makeup collection." —Tanisha German

Get it from Amazon for $3.99+ (available in five sizes and eight colors).

Promising review: "I use this spray as needed and recently used it at an outdoor concert where the UV index was super high. I didn't burn and only applied it twice. I was waiting in lines and wanted my makeup to stay on, which was why I purchased this spray instead of having to rub on SPF over my makeup." —Lorena Krueger

Promising review: "Loved that it's a thicker formula than the original stain. Goes on beautifully. The applicator is perfect for the lip line, and the gloss is not sticky." —CurlyMuse13

Get it from Sephora for $28 (available in three colors).

Promising review: "Love this product. Saw it on a Facebook reel and had to try it. Use it on my cheeks and lips, and I liked it so much I stopped using my other blushes. Smells good too! Will buy again!" —Natasha

Get it from Amazon for $7.20+ (available in six colors/shades).

Promising review: "I have never been able to do a cat-eye makeup look. I also have a hard time doing my makeup due to my right eye's vision. If you have always wanted to easily achieve the winged eyeliner look... look no further.. this is the holy grail of eye stamp/liner. It is easy to use. I usually have a shaky hand, and I didn't mess up my eye makeup. I love it! It's a must-try!" —heather

Get it from Amazon for $17.99 (available in three sizes and as a multi-pack).

Promising review: "I use this every single day. It’s not just water in a can, as some people assume; the minerals in it instantly calm, hydrate, and soothe my skin. It absorbs beautifully without leaving any residue or tightness. My skin feels softer, less red, and looks more balanced overall. I love spraying it right before applying moisturizer or serums because it helps everything absorb better. It’s perfect after exfoliating, shaving, or anytime my skin feels irritated or dry. The mist is super fine and gentle — it feels spa-like every time I use it. It’s also great for travel, workouts, or even hot days when your skin just needs to cool down. I’ve noticed my makeup sits better when I spritz this on before and after application." —Ashley Marie

Get it from Amazon for $10.50+ (available in three sizes and in multi-packs).

This scalp scrub can work across a range of hair types and textures, including fine, thick, straight, and curly hair. It's especially useful for anyone prone to oily roots, product buildup, or flakes, though those with a sensitive or dry scalp may want to use it less frequently.

Promising review: "I had been trying different products here and there, both expensive and inexpensive, but this by far has worked the best! Both my boyfriend and I use this one once a week to exfoliate our scalps. It smells great and leaves your hair feeling silky smooth. It also helped detangle my hair! I will most definitely purchase it again." —Estephany

Get it from Amazon for $13.99+ (available in two scents).

Promising reviews: "Tweezerman is a reputable brand, so when I lost my lash comb, I knew I had to re-order one asap. The teeth are metal and do a great job of separating lashes that may become clumped when applying mascara. I apply a coat of mascara, use the lash comb to separate them, and then apply another coat. I do this as many times as it takes to achieve the fullness I want. It works like a charm." —Robs90

"This is a good one! I use it mostly for brow shaping after I apply a clear gel. Some eyelash combs come loose at the part where the two pieces are attached, but this one has held up for a while now. Tweezerman is a good brand in general, and I'd definitely go with this one over another brand you might find at the drugstore." —Olivia

This baby is best for straight, wavy, or curly hair that can handle some heat and tension, especially if you’re looking to smooth, add volume, or create a bouncy blowout. Those with very fine or fragile strands may want to use a lower heat setting, while thicker or coarser hair may benefit from working in smaller sections for smoother results.

Promising review: "If you’ve been thinking about it, just get it. I am lazy with styling my hair, and this dries my hair and leaves it bouncier and with a little curl. So much better than a regular hair dryer." —chickadee

Get it from Amazon for $131.75+ (available in three sizes and a model with all three interchangeable heads).

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* Beauty Products That Smell Great And Work Even Better

* If You’re Stuck In A Makeup Rut, These 30 Products Will Get You Out Of It

Plus, the beauty products we gave 2026 Buzzy Awards to and finds from Amazon, Dermstore, Sephora, Tarte, Ulta, and Walmart.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.    

Reviews in this post have been edited for length and/or clarity.