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25 Beauty Products So Good You’ll Be Scraping, Squeezing, And Pumping Them To Empty
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BuzzFeed and our publishing partners may collect a share of sales or other compensation from the links on this page. Read More If you’ve ever cut open a tube for “just one more use,” these are for you. I'm a Resident Writer on the BuzzFeed Shopping team. It's also safe to use on sensitive areas. Read more about how deodorants that turn skin acidic can help with odor at the Mayo Clinic. Promising review: "This body wash is a MUST for me. It really works. I don’t get musty or stinky when I sweat! Sad to say, but I was sick for three days and stayed fresh until the third day. I will keep buying Lume, because it works well to cut odor." —Shirmel Get it from Amazon for $18.20 (available in four scents). Promising review: "I have Fenty Cherry Treat, a lip oil from Dior, and several other brands that were $20 or more…and the NYX Fat Oil is better! Same consistency as the others, but a little more color, which is a good thing. About as long-lasting as any other thick lip gloss. It’s always awesome to find a less expensive [option] for the high-end products I like." —Jennifer Get it from Amazon for $8.25+ (available in 18 shades). Promising review: "I was skeptical after I sprayed this on my arm in a nice air-conditioned house. It smelled lovely, and a quick sting of mint hit my skin. I was very underwhelmed. It has been a warm day, and I took this outside since I knew I would be sweaty and warm. I sprayed this on my 'underboob' per package instructions. Holy wintery coolness! It’s been 10 minutes, and I’m still feeling the chill. Apparently, it works REALLY well if you’re sweating. It dries almost instantly, and I’m a tingly fresh still." —Michelle Get it from Amazon for $12.99+ (available in mint or lavender). I have been absolutely obsessed with this lip mask since I stole it from my sister during our family trip two years ago. Even on super-hot days, I have my air conditioner blasting, so my room gets extra dry, and having this handy has been a lifesaver! And for the winter months, when those unwelcome cracks on my lips appear because New York gets FREEZING, it is a godsend. I even put this in my gift bags after my Friendsgiving last year for my girlies, and my friends still use it to this day. I'm on my third container, and yes, I now hide mine from my little sister because I know she's been trying to get her hands on my backups too. I recommend this to anyone who asks — it's the REAL DEAL. Promising review: "I’ve tried many lip products, but this one is by far my favorite. It leaves my lips incredibly soft, smooth, and hydrated overnight. I wake up with no dryness or cracking, and a little goes a long way, so the jar lasts a long time. The texture is rich but not sticky, and it feels very comfortable on the lips. The scent is light and pleasant without being overpowering. I also like using it during the day as a lip balm when my lips need extra moisture." —Katheryn Torres Guerra Get it from Amazon for $24 (available in nine scents). BTW, people also love this for helping heal piercings. (Note: This product has newer packaging that you might receive instead of the older bottle shown above!) Promising review: "This spray is amazing. I had a rash on my face, and it disappeared after one use of this spray. I had a stye in my eye, and the skin around the eye was irritated. This spray fixed not only the irritation, but the stye went away as well. Any sort of blemish or acne is taken care of with this simple, inexpensive spray. Great for after-sun care or workout redness. Everyone loves Tower 28's expensive SOS spray. The SOS spray contains hypochlorous acid, which is the exact same ingredient in the Briotech spray for much less money. It’s a miracle worker." —Squid466 Get it from Amazon for $9.99+ (available in five sizes and in multipacks). Check out a TikTok of the dry shampoo in action. Promising review: "Will be buying again!! This is a fantastic product. I have incredibly thin hair that gets very oily very easily. This is the first product that I’ve tried that actually works! I am so very happy!" —NaNa KeKe Get it from Amazon for $15.99+ (available in seven versions, a refill pack, and in a pack of two or three). Fresh Body is a small business that specializes in personal care products. Promising review: "This stuff is amazing. I am a sweaty person. Apparently, I have no thermostat because randomly, I will just start sweating and it's a lot. Well, I ended up with yeast under my breasts, and it gets red and sore. After you shower, dry off really well and apply this cream (a little dab will do ya) under your breasts and say goodbye to the inflammation and soreness. I also use it in the down there region too. I will be buying this forever." —Deb Warwick Get it from Amazon for $13.99 (also available in a pack of two, three or four). Promising reviews: "This stuff is so legit I’ve gone through three bottles. Adds the perfect glow to your skin! Sometimes I use it under foundation and sometimes I use it solo with a bit of concealer. I will never not repurchase it for the price and how beautifully it sits on the skin. This stuff is viral for a reason!!" —mapagill "If you like Charlotte Tilbury's Flawless Filter, this is leaps and bounds better! Just buy it. The coverage is better, [it] makes my skin have the most amazing natural glow! The colors run with a more warm/yellow undertone which worked great for me! Spend a fraction of the price and just get it, you will be happy you did!" —Amazonreview Get it from Amazon for $13.22+ (available in 15 shades). Jerome Alexander is a small business that specializes in airbrush cosmetic products. BuzzFeed Shopping writer Emma Lord is a fan: "HELLO — I found this through a recommendation on a Reddit beauty forum for people in their 30s, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit pricey compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT." Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens Get it from Amazon for $22.99 (available in 12 shades). Emma says, "I bought this after being peer-pressured by all the lovely reviews, and I'm happy to report it lives up to the hype. The scent is lovely — it has depth with a hint of floral, but it's light and not at all overpowering. My favorite thing about it is how easily it pairs with other scents, because I am a body mist gremlin who swaps out her scents every day. The lather is also deeply satisfying and I feel quite refreshed and squeaky clean without ever feeling dry." Promising review: "Cremo's body wash is nothing short of exceptional. If you’re a fan of luxurious fragrances, this product will quickly become your new favorite. It boasts an incredible scent that perfectly mimics Baccarat Rouge 540 — a fragrance renowned for its sophisticated and captivating aroma. What sets this body wash apart is not just its stunning scent but also its longevity. The fragrance lingers beautifully throughout the day, ensuring you stay enveloped in that luxurious aroma long after your shower." —Ralph D. Thompson II Good Molecules is a small business that specializes in affordable skincare products. Promising review: "Love love love! Used one whole tube already and now on my second. This stuff works! I was having discoloration due to being tired and a skin care product I was using for my acne. I have super sensitive skin so I wasn’t sure how I would react to it. I’m so so happy I took a leap and tried it. The smell is nice, my skin didn’t get irritated. It made my skin around my eyes moisturized and more even. 10/10." —Bibi To use, apply this in thin layers to avoid creasing, then follow with your favorite setting powder (Catrice also makes one that matches these shades) if you like. If you don't like applying products with your fingers, they also make a triangle-shaped puff that's perfect for using with this. Promising review: "This is my second reorder. This eye brightener is amazing. I have really dark circles and very fair skin, so they are quite obvious. This brightener is perfect. It is basically the same color as my skin beyond the circles. It doesn't look cakey. I just dab it with my pinky all around, then I use the recommended pink blurring powder. It has been such a confidence booster. I don't look like I am using a lot of makeup to cover. I blend it out onto my cheeks, use a little of the powder all over, then a cream blush...that's it. Try it!" —Carol A. Cooper Get it from Amazon for $6 (available in five shades). Promising review: "This is a game changer for my skincare routine. My skin is sensitive and I struggle with using retinol, but adding this has reduced the irritation I normally get with retinol cream. Plus it hydrates so well and gives a glowy finish without feeling heavy. I just ordered two more bottles bc I’m almost out of my first bottle and can already see results." —Laura Goodwin Get it from Amazon for $14+ (available in two sizes). Promising review: "I don't know why I waited so long to purchase this life-saving stick! I've heard the viral reviews and it sat in my cart FOREVER. I finally purchased it and use it daily. Such a great value and useful product for flyaways without making your hair sticky or greasy." —nervcandy Promising review: "I absolutely love this face mask! It leaves my skin feeling super clean, fresh, and refreshed without making it feel dry. After using it, my face feels softer, smoother, and more radiant. It’s perfect for when I want that fresh, clean feeling. I definitely recommend it!" —johanna Get it from Amazon for $22+ (available in two sizes). Promising review: "I’ve been wearing dark brown eyeliner as lip liner for 20 years, no matter what shade lipstick! I was hesitant to buy but I do not regret. It’s great to have a lip liner not smudge or mix with my lipstick too much. I used to work in cosmetics so I’m super skeptical but bought clover so happy with this product." —Sossie Get it from Amazon for $8.39+ (available in 17 shades). Promising review: "Clearly time I got a new eyeshadow palette. Sargent Freddie Mercury (my not-even 4-pound bunny) made it his mission to destroy my James Charles overpriced palette. This palette is the same quality, maybe even nicer. This eyeshadow was put on at around 3 p.m., and it's almost 1 a.m., the 'highlight' stayed on my nose even with my mask on through a whole day of work. That blew my mind." —Daniel T Adams The brand recommends applying twice a day for best results. Read more about how coenzyme Q10 can benefit the skin at the National Library of Medicine. Promising review: "I’ve been using this for a few years and love it! I had loose skin after losing weight, and this gel has been a game-changer, with noticeable improvement in my skin’s texture and firmness in just a few weeks. I use this gel on my thighs, stomach, and underarms. I pair it with Nivea’s body lotion for the rest of my body. A little bit goes a long way, so the bottle lasts a while. I switched over to another gel for a month a bit ago, and I noticed my skin returning to uneven firmness and texture. Once I went back to using this product, I noticed improvements within a few weeks again. So, this isn’t a cure, but with continuous use, results are maintained to keep my skin firm, moisturized, and even textured." —Morgan Get it from Amazon for $15.19 (available in two scents). Promising review: "Obsessed with this stuff. A true staple product. On my second bottle and have noticed a difference in my neck and chest. Very lightweight and not greasy at all. I put it on right after I dry off out of the shower and I feel like it just absorbs like regular lotion. Can’t beat the price for the difference it makes." —Jennifer Kidd Promising review: "This is my second bottle — and for good reason! The scent alone makes me want to keep using it; it has a light, floral fragrance that is not overpowering. The serum itself is super lightweight and never greasy, which is perfect for my professionally lightened brown hair. I apply it on both wet and dry hair, and it leaves my ends looking healthy and glossy without weighing anything down. It’s especially amazing after styling—adds that final touch of shine and smoothness that makes my hair look polished. Highly recommend if you're looking for a serum that smells divine and actually works." —alliehoneybee Promising review: "I have used this product before. This was my second purchase. I am totally satisfied with my purchase. Love the product. It's very hydrating and keeps my skin moisturized. It has a milk-like consistency and instantly absorbs into the skin without leaving any residue. Would purchase this again!" —Zehra Get the original version from Amazon for $13+ (available in two sizes and a lighter formula). After having breast reduction surgery in March, I knew I’d have some scarring, so I immediately started looking for an oil to help improve its appearance. This product kept popping up on my TikTok FYP, and I’m so glad I decided to try it. My doctor also recommended using it, and I’ve seen a significant difference in my scars since incorporating it into my nightly routine. You can barely see them now! I absolutely love that it isn’t greasy, and it has a nice scent without being overpowering. I'd highly recommend! Promising review: "This is my second bottle of Bio-Oil, and I absolutely love it! I’ve been using it mainly for stretch marks, and I’ve seen a real difference — they’ve faded and become much less noticeable over time. The oil is lightweight, absorbs quickly, and leaves my skin feeling super soft and nourished. I apply it every day after showering, and it’s made my skin feel smoother and more even." —Deuhansen Promising review: "I have sensitive eyes and my old makeup remover started to aggravate my eyelids. A friend recommended this and I am very impressed with it! It’s so easy to use and leaves your skin soft, hydrated and clean. No more aggravated eyes! You don’t have to use a lot either, so I think it’s a good size that will go a long way. I also love the silky smooth texture of the balm itself. I am so happy I tried this and will continue to use it." —Shannon Get it from Amazon for $15+ (available in three sizes). Promising review: "This mimics designer liquid blush I’ve used before, for a tenth of the price! It’s lightweight and gives my face the perfect amount of color and shimmer! I’ll never use another product for blush." —Tara Lynn Get it from Amazon for $7.34+ (available in six shades). Promising review: "Okay, so I was a total skeptic, even though I love Brooklyn and Bailey. I am not one for the 'spidery,' lots of mascara look (personal opinion), but WOW, this mascara is amazing. I purchased this mascara and the brilliant beauty eyelash curler (on Amazon), and I’m in shock. A little goes a long way if you prefer a more natural look. I HIGHLY recommend you give this mascara a try. My eyelashes look longer, fuller, and very natural with one coat, and I’m literally obsessed." —Jessica Get it from Amazon for $20 (available in black or brown, and in a mini size). * Beauty Products Reviewers Say They’ve Been Using For Over 5 Years * Easy Makeup Products That Won’t Require You To Watch Beauty TikTok Tutorials * Trust Me When I Say You’ll Want To Add These 38 Beauty Products To Your Routine ASAP * TikTok-Approved Beauty Products That’ll Convince You That App Isn’t A Total Waste Of Time * Beauty Items With Results So Good, You'll Wonder If Otherworldly Forces Are Involved Plus, finds from Amazon, Glossier, The Ordinary, Sephora, Soko Glam, Tarte, Ulta, and Walmart. BuzzFeed Shopping is service journalism first: Our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way. Note: Reviews have been edited for length and/or clarity.
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