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If someone took the time to buy this body scrub again *and* leave a review, you know it has to be good.

I'm a resident writer on the Buzzfeed Shopping team, where my love for shopping (and doomscrolling on TikTok) helps me curate lists of the most trending lifestyle, home, beauty, and fashion products.

Promising reviews: "This is my second time purchasing this toothpaste. I originally bought it based on a recommendation for my friend. The taste is minty fresh, but the whitening is phenomenal. I noticed a difference in the whiteness of my teeth immediately. I highly recommend this toothpaste." —CherylD

"I have never had a toothpaste make my teeth slay this hard. They’re SO white. I was upset because I had been through so many teeth whitening treatments, and yet my teeth were still yellow and felt stained. It’s been a few days, and my teeth already look at least seven shades lighter. There are so many toothpastes that say 'whitening' and don’t do the job, but this one ACTUALLY whitens, which feels like a rare find. It’s also minty, and my mouth feels super fresh every time I use it. If you’re tired of having yellow teeth, this toothpaste is going to do its job and blow you away!! Never going back to any other toothpaste, I am too in love with these results." —Alexis Myer

Get it from Amazon for $13.99 (also available in larger packs).

Promising reviews: "This is my second time purchasing this product. I can really tell a difference in my facial skin and neck. I have sensitive skin and redness. This has helped decrease the redness without irritating my skin. I can't say that about many of the other skincare products I have tried. I give it a 10 out of 10." —Lori Hattenbach

"I’ve been using this morning and night for about two weeks and I can say I understand the hype! My skin looks better than it has in so long. Firstly, the texture surprised me. When you think snail mucin, you think slimy and gross. This wasn’t sticky or slimy whatsoever. I was afraid it was gonna leave my skin feeling gross and slippery. Surprisingly, my skin drank it right up! No residue whatsoever and it’s a nice primer before makeup. I have oily skin and it’s helped with that as well. My skin is so soft, with a nice healthy glow. I’ve noticed my red spots from past acne is fading and my skin just overall looks great. Highly recommend!" —Sarah Downs

Promising reviews: "Just ordered my second jar — my first lasted an entire year with twice-daily applications. While the price might seem steep for a lip moisturizer, it truly lasts and is worth every penny. Laneige feels incredible on the lips — the hydration is amazing! I use it nightly and most mornings before heading out. I've used lip balm for nearly 30 years, and Laneige has drastically reduced my need for constant reapplication. Living in the Midwest, winters can be harsh, and lips can get brutally dry. I had zero issues last winter, and with colder weather approaching, I'm glad to have a fresh jar on hand. 10/10 recommend!" —Kerry M.

"I recently started a new medication that made me extremely thirsty and somewhat dehydrated. I’ve been struggling with dry lips ever since. Using regular ChapStick did little to nothing to help my dry lips. The ChapStick was almost immediately absorbed, leaving my lips feeling dried out and cracking. So I tried this and immediately felt relief. The first night after wearing this, I woke up and still had some product on my lips. My lips felt hydrated and soft. I wish I found this sooner." —Sarah C.

Get it from Amazon for $24 (available in 11 flavors).

Promising reviews: "Olaplex No. 7 Bonding Oil has been a game-changer for my hair. This is my second time purchasing it, and I’m just as impressed as the first. I have very fine, thin, and oily hair that’s also color-treated, which makes it hard to find products that nourish without weighing it down. This oil is noticeably lighter and less greasy than others I’ve tried, and even a small amount delivers great results. I use it mainly on the ends, and they’ve visibly recovered — softer, smoother, and healthier. I recommend starting with a tiny amount and adjusting based on your hair’s needs. For those with oily and fine hair that’s also damaged, finding the right product is always a challenge, but this one truly delivers. The bottle is small, and the price might seem high at first glance, but it’s absolutely worth trying. It’s lasted a long time for me, and I’ve seen great results. I’ve received several compliments since using it, and I’ll definitely keep buying it" —MilaCG

"I have fine hair that’s prone to breakage and gets dry easily. This is the best oil I’ve ever used and is well worth the price. I’ve used argan oil, jaboboa etc. This oil is lightweight and not greasy. It makes my hair feel healthy and gets soaked up instantly leaving a long lasting shine. My hair feels very soft afterwards, especially pairing with a boar bristle brush. It also smells GREAT! This will be a forever oil for me and my hair routine. If you have fine hair, I definitely recommend." —Rowen 

Dossier is a small business that specializes in alternative, affordable perfumes. 

If Vanilla isn't for you, check out their Amazon storefront for more scents! 

Promising reviews: "This is my second time ordering this scent! I tried it out for the first time a while back after reading some reviews because I couldn't decide, and I was so happy with my decision! This scent is one of my favorites ever!! I fell in love with it when I first got it and I think I'm sticking with it from now on. :) It smells so good." —Andrea

"Dossier’s Ambery Vanilla is absolutely beautiful! The scent is rich, warm, and sophisticated — perfectly inspired by YSL’s Black Opium. It has a lovely blend of vanilla, coffee, and floral notes that feels both cozy and elegant. The fragrance lasts for hours without being overpowering. Amazing quality for the price — a perfect everyday perfume that smells luxurious and timeless!" —Yosselyn Alvarez

Get it from Amazon for $26.12+ (available in two sizes and eight colors). 

Double cleansing is a method of cleansing your face twice: first with an oil-based cleanser to break down oil-based products like makeup and excess sebum that gets trapped in your pores. You then go in with a water-based cleanser to help get all the extra gross stuff off your face, like sweat and dirt. 

Promising reviews: "I have been using this cleanser for over a year. I’m actually on my second bottle. It takes every bit of makeup off and leaves my skin very clean. I have dry skin and have really appreciated how, after cleansing with this lightweight oil, I don’t feel tight and dry. Nor do I feel greasy and as if there’s residue left on my skin. I love it." —rubyslipperz

"This is my first time ordering an oil-based cleanser anI'm’m so glad I purchased this one. I originally saw this product on TikTok and wanted to see what the hype was all about. After using the cleanser on my dry face for 2–3 minutes, I could visibly see my white- and blackheads on my fingers. I was a little hesitant to try oil cleansing because I have acne-prone skin; however, my face has never looked better. After each use, my face is as soft as a baby's bottom, and my scarring doesn't look as deep! The cleanser has a light, clean scent. Not super strong! I am currently pairing this cleanser with the Anua Heartleaf soothing toner to achieve glass skin. #glassskinera" —Myshel Cagle

Get it from Amazon for $15.30 (also available in a mild version).

Check out a TikTok of the brightener in action. 

Promising reviews: "This stuff is amazing! I’ve repurchased three times and will continue to do so, because as a 30-year-old teacher and momma of littles, I can definitely see the tiredness in my eyes. I have darkness and circles all around my eyes, and you can just see how this stuff works and brings me back to life!! Sometimes I just use this with some loose translucent setting powder on top for no makeup days, and other times I put it under my usual makeup. Looks great either way I apply. So easy to use and I love it!" —Julie

"This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

Get it from Amazon for $6 (available in five shades). 

You may know Grace & Stella from their viral under-eye masks! Check out even more beloved, affordable products on Grace & Stella's Amazon page. 

Promising reviews: "Love these face cloths. These are amazingly soft but very strong. They will not break even when wet. Feel so good on your face and are super absorbent. Can even use as a washcloth, etc. This is my second order. Highly recommend." —Joanne

"This is a must! Feels like a cloud and way better than a hand towel to dry your face, the perfect self-care product." —Jennifer

Get a pack of 60 from Amazon for $8.96. 

Promising reviews: "On my second jar, and will be needing a third soon. I love this stuff. Feels very good on my face — takes up all my makeup right away and washes away completely with warm water and a good, soft face cloth. I like E.l.f. products a lot because they’re very good quality and very low cost. You can’t go wrong with this very gentle way to clean your skin." —That's Amore

"E.l.f. has really stepped up their game lately! I was using Farmacy Makeup Meltaway, and I loved it, but it was very expensive. I decided to try the E.l.f brand because of the price, and it's the exact same thing! For $11, you can't go wrong with this product. I wear waterproof mascara, and this makes removing it super easy! My face feels super clean and hydrated after using this product. The product lasts for a good amount of time, too." —Haley McCaulley

Get it from Amazon for $5+ (available in three sizes). 

Promising reviews: "I love this scrub, it removes all impurities and leaves the skin super soft, with a rich vanilla smell. This is my second purchase of this product, and I am delighted. If you want to smell like vanilla, this is your product, buy it, I recommend it."—Karla Santos

"This was my first Tree Hut purchase and shortly after buying it, I fell in love. It leaves my skin feeling SO soft. It does not take long to work. I really love the Vanilla scent. I bought a Watermelon scent as a gift and the receiver loved it. TOTALLY RECOMMEND." —EmmaK

Get it from Amazon for $8.92+ (available in 20 scents).

Promising reviews:  "This smells heavenly!! I wore it today with the Cheirosa 62, and it smells delicious! I already purchased a second bottle for me and one for my daughter because I know it's going viral, and I don't want to run out! It's already hard to find where I am. To me, this is even better than the Vanilla Cashmere, and that's been my absolute favorite so far." —Heather Mg 

It works for all curl types from 2a–4c. 

Promising reviews: "This is my second time ordering the Lotta Body Mousse, and I must say I love it so much. It lasts for a long time, and it smells great. It doesn’t feel too thick, and the greasiness is little to none when you apply it. Texture is great and holds well for a long time." —Erica 

"I have super frizzy, curly hair and live in New England, where we have super humid summers. I have been struggling to find a product that de-frizzes my hair without making it look oiled down, and this is it. I put it in my wet hair after washing, towel-dried, and put my hair in a ponytail to go to work. My hair was frizz-free all night — even working outside in high humidity. People even asked if I did something to my hair! This is an amazing product for the price. Absolutely buying again and would recommend to anyone with a frizz issue." —Marissa 

Promising reviews: "This is hands down great mascara! It noticeably lengthens lashes and separates them well! I'm on my second tube!" —Chali Rife

"This mascara is the bomb! Every single time!! Works great! Makes lashes look long and beautiful in this black color. I just love this mascara! If you don't have many lashes, this works superbly in making people think you do! And works well for those with lots of lashes. They all stand out. Look a lot like fake lashes, or you can go light. AND THE BEST PART. The price is pretty awesome for such a great product! Highly recommend." —Mary 

Get it from Amazon for $10.82 (available in 13 colors). 

Promising reviews:  "I’m on my second tube of this neck cream, and I’m really happy with the results! The cream has a lovely, light scent, it goes on smooth and creamy and it’s actually working to make my neck look amazing. I’m seeing real results and I’m definitely going to continue using this cream!" —Tami'sHonestReviews

"This cream has tightened the skin around my neck beyond my expectations. I’ve been using it daily (morning and evening) for over two months and still have product left. I’ve even tried it on my face, and it gives me a bit of a 'facelift.' I’m officially a Bond girl. A bit sticky to the touch after a few hours of wear, but that doesn’t bother me. Will order again." —AP Wang

Promising reviews:  "This is my second jar of this face moisturizer. It is SO moisturizing and gives your skin that amazing glass look and helps with fine lines. I’ll be keeping it in my rotation." —Megan Greene

"You get a full-sized product for a good price! The smell is very soft and goes on so smoothly. The container itself is of great quality. My skin is shiny and clear! Not a greasy type of shiny either! I am so pleased with my purchase. I had oily skin with dry patches, and it has frustrated me to no end! Now my skin is hydrated, and this has been a great addition to my skincare routine. The cream is more like a smooth gel. Not sticky at all. You’ll be grateful you got it!" —heather sheridan

Get it from Amazon for $14.90+ (available in two sizes).

It's great for many skin types, including sensitive, oily, dry, and combination!

It's recommended that you do a patch test 24–48 hours before applying this all over your face, as it's a strong, concentrated formula. After that, apply three to five drops once daily and follow with a moisturizer (ideally one with SPF if you apply in the morning!). Though the bottle looks small, reviewers say it'll last you several months with daily use.

Promising reviews: "This feels great on my skin, I put it on after I use my red light therapy, perfect treatment to recover my skin after the dryness of the red light. This is my second bottle and I will be back again! No pain or burning noted at all." —Lisa R

"Best $20 ever spent!!! The results are unbelievable. I was a bit skeptical because all the reviews were from Caucasian [people], and I was slightly worried that my skin would not respond as well, but I was quite mistaken. With or without makeup, my skin is bright and smooth, and my spots are disappearing. One other result I am sure a number of people have not noticed is that your palms get softer too; I guess the residue on the palms makes it soft and supple." —Mayowa O.

Get it from Amazon for $19.99+ (available in two sizes).

My review: I have tried plenty of foundations and this one has always been my go to! Literally since high school! Back in my cheer days this would last hours of sweat and crazy lifts without budging (or making me look like a greasy pizza). It's super buildable so I can use a light layer for everyday wear or add a bit more if I am going full glam. I never feel too cakey even with several layers on. I also love liquid products so this blends beautifully with my many layers of blush and contour.   

Promising reviews: "On my second bottle. 😊 The shades come in such a great assortment that I’ve been able to perfectly match my skin. This makeup is on the sheer side but is buildable. The texture and feel of the liquid is lovely!"—Perky

"I love this stuff! I've purchased more expensive foundations, but this is the best. No shine, looks beautiful on my skin. I typically use a lightweight primer underneath, but even without the primer, this foundation glides on beautifully. It doesn't feel heavy, it looks like my natural skin and it lasts all day. Perfect!" —MP Gallagher

Get it from Amazon for $8.98+ (available in two sizes and various shades).

Reviewers with fine, thick, straight, and curly hair mention that this works for them. 

Check out a TikTok of the K18 AirWash Dry Shampoo in action. 

Promising review: "I put off buying this dry shampoo for so long. In the process, I probably purchased 10 other dry shampoos that either claimed to do what this one did, or that I just hoped would. After spending 8x what I would have if I had bought this in the first place, I finally caved and purchased it at what I felt was a high price point (especially for a travel-size!). Once I sprayed this into my hair (roots only and seriously only 1–2 sprays in your greasiest areas), I immediately regretted it because I knew I would never be going back to any other dry shampoo ever. I get why the high price point. It takes away any smell; it smells great. It gives your hair texture and volume. It seriously absorbs all grease. I used to have to wash my hair every other day, no exceptions. I can go 3–4 days now!!! You barely need any, and it works so unbelievably well! I also love that it’s non-aerosol, so it doesn’t get everywhere. This stuff lasts. I just ordered my second bottle. I’ll be a customer as long as they keep selling it. I hope they never stop!" —Gabrielle

Promising reviews: "This is worth it! These have to be the absolute prettiest colors, and they actually match what you think you are buying. This is the second bottle I have purchased, and both are great. I have had this color on for 5 days now with no chipping. I'm not a nail tech or anything, but this is a win in my book! I highly recommend trying a color that strikes your fancy." —A.Jones

"I get so many compliments on this shade! [Editor's note: High Dive, pictured left.] Ilnp is easily on par with luxury brands at double the price and Ilnp has any color imaginable!! I used a bonding base coat, two coats of this color, and a shiny topcoat. If I were easier with my hands, I would definitely get 10+ days without a chip! Also, the brush is one of the best I have used and the formula is quite forgiving if you need to pull the brush a couple of times over when too much paint has been applied. Dries quickly for a non-quick drying formula, even with the base, two coats, and the topcoat! I love Ilnp's sparkle formulas and this is my first creme from them and I'm a fan for life!!" —LD

Get it from Amazon for $10+ (available in 308 other shades and packs of three and four)

Caffeine can brighten skin and temporarily minimize the appearance of cellulite, if that’s something you’re looking for in a product. Read more about the skincare benefits of caffeine at the Cleveland Clinic.

Promising reviews: "I love everything about this stuff. It’s my second time making the purchase. I’ve been complimented on how good my legs looked after only using it for a few weeks. But more than the way it helps firm, it’s honestly the most moisturizing thing I’ve used. It smells amazing, and even though it’s a little pricey, it’s 100% worth it. Plus, the smell lasts all day. My clothes even smell good after taking them off. Fantastic brand, amazing quality!" —Amber

"Absolute Holy Grail! ​I am absolutely blown away! From the very first application, I noticed a massive difference. The hydration is unmatched, leaving my skin incredibly soft, smooth, and visibly firmer. ​What really sets this apart, though, is the scent — it is an absolute dream that lasts all day long and gets me endless compliments. It absorbs super quickly without leaving any greasy residue, which is a huge plus. It has truly worked wonders for my skin’s texture and radiance. It is worth every single penny, and I will definitely be restocking! Highly recommend!" —Wendis

Get it from Amazon for $24 (available in three sizes).

My review: I've been dealing with the worst acne breakouts for the past couple of years and finding a cleanser that won't burn my skin, leave me feeling sticky, or dry me out like the desert has been a real struggle. This has been my favorite so far! It's a milky formula that feels so light when you apply, making it super easy to wash off. My skin feels like it can actually breathe. It's my favorite part of my routine because it's so soft and literally cools your face as you rub it in. I've seen a huge difference in my skin; it's so soft, and my acne has minimized since I'm not leaving any impurities on my face. My gentle skin, acne-prone people need to try this before folding to a 30-step skin routine. I've learned that no serums or oils will work if you aren't starting off with a good cleanser. 

Promising review: "This cleanser is amazing! It’s super gentle and doesn’t foam, but still cleans my skin perfectly. My face feels soft and fresh every time I use it. No dryness or irritation at all. I love it so much that I just bought my second bottle!" —Parvina

Get it from Amazon for $14.99+ (available in four sizes).

It's suitable for all hair types! Reviewers with everything from straight, fine hair to thick, curly hair said it worked for them.

Promising reviews: "This is my second bottle — and for good reason! The scent alone makes me want to keep using it; it has a light, floral fragrance that is not overpowering. The serum itself is super lightweight and never greasy, which is perfect for my professionally lightened brown hair. I apply it to both wet and dry hair, and it leaves my ends looking healthy and glossy without weighing anything down. It’s especially amazing after styling — adds that final touch of shine and smoothness that makes my hair look polished. Highly recommend if you're looking for a serum that smells divine and actually works." —alliehoneybee

"I have really thick, dark, straight-ish hair and this is the best hair oil I have ever used. I used to use an $80 Gisou hair oil, and I can gladly say that this product does work waaaaaay better than those expensive oils. I trust Korean skincare and I know the quality is better, so obviously hair care has to be better too right? This makes my hair soooo soft and it takes away all of the frizz from my hair. It smells really good and it smells fresh and clean. This bottle has lasted me soooo much longer than I expected. A little goes a long way. I love using it after the shower on damp hair, but also on dry hair. It is just an amazing hair oil and I will never use anything else but this." —Brianna

Get it from Amazon for $18.77+ (available in two sizes, as a mist, and five other formulas).

Promising reviews: "So quick, convenient easy to use. Simply stick in a travel bag... this is my second time purchasing simply because it lasts so long! It doesn't make your roots feel sticky or rough...small, compact and does the job well!" —Heather Z. 

"LOVE! so easy to use and perfect for helping my thinned hairline from postpartum hair loss. I tried a more expensive brand and liked this one more. Definitely recommend it for helping the hairline look fuller. I toss it in my makeup bag and apply quickly ." —Catie B.

Get it from Amazon for $17.95 (available in two sizes and 14 colors).

Kuumba Made is a small business that specializes in luxury scents at affordable price points. 

Promising reviews: "Listen, I have never been complimented on how I smell more than when I wear this. Men, women, everyone comments on it. I just bought my second one because it is THAT good and signature scent worthy." —Jacqueline

"This has become my favorite scent! It goes on with a coconut/vanilla scent that turns into a soft musky sweet sandalwood/amber scent. It’s a thicker oil consistency that lasts. I got the small roller bottle that is perfect to keep in my purse and for traveling. I’ll definitely buy again!" —Roberts0816

Get it from Amazon for $12.49+ (available in two sizes — check out other scents on Kuumba Made's landing page!)

LilyAna Naturals is a family-owned small business using natural ingredients to craft high-quality skincare products.

Promising reviews: "I am on my second bottle, and I will never stop using this cream. It is hydrating and moisturizing without being oily or overbearing in any other way. It really makes my skin look plump and lifted! If I don’t use this cream for more than one day in a row, I can start to tell my skin looks a little more tired and dull. It’s easy to dispense, and a little goes a long way if you’re really just using a small amount for your eyes every time, but I love it so much I use a full pump on my face and neck in the morning and at night. 😬 It’s worth the price and I love that it’s natural." —McKenzie

"Best eye cream I have ever used!!! Better than Benefiance by Shiseido and Clinique or Lancôme, for less than a third of the price with the amount you get. It is rich enough to do the job but not greasy. It doesn't interfere with concealer, yet softens lines. Love it so much!!!!" —Lory Lacy

Get it from Amazon for $15.99+ (available in three sizes as a two-pack).

My review: "I have been a ride-or-die for the One/Size On Til Dawn Setting Spray, but the price was getting a little hard to keep restocking on, so I decided to give L'Oreal a chance, and boy, did it not disappoint. It feels very similar on the skin, giving my makeup a matte finish without feeling like I added another heavy layer to my face. I've tested it out in intense humidity, rain, and at outdoor events where I had a full beat for over 12 hours — it didn't budge." 

Promising review: "This is basically hair spray for your face. I've already ordered a second bottle. Tested today, full face of makeup in the sun and humidity from 10 a.m. to 9 p.m., and it was a DREAM. My face never got shiny or greasy once. My makeup held the entire day!! It's my favorite product now!!" —mhutz

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Plus, finds from Amazon, Glossier, The Ordinary, Sephora, Soko Glam, Tarte, Ulta, and Walmart.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews have been edited for length and/or clarity.