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I'm a deputy editorial director on the BuzzFeed Shopping team (I've been a shopping editor so long, I remember when Prime Day was just one day), who has spent the better part of a decade finding, vetting, and writing about products (and deals!), from no-nonsense toilet cleaners to the best mascaras to genius ideas that'll win your next gift exchange.

To see our coverage of all the best Fall Prime Day deals, come back to BuzzFeed Shopping on October 6th and 7th.

Promising review: "This is SO soft! As someone who loves her Minky Couture blanket — I was shocked by how much I love this and this is just a fraction of the price. Looks great as a throw blanket on our couch. The tie dye is very subtle and adds dimension to our space. We tumble dried it on low and it fluffed it up really quick! Hasn’t shed so far and it’s been multiple days. Perfect for a cozy movie night :) —Aubrey H

Price: $49.98 (typically $75.99; select colors only slightly discounted from their typical price. Available in four other sizes and 17 colors) — and shop all the Bedsure deals here

Promising review: "LOVE this cup! It’s a very pretty baby pink color. It’s 40 ounces, so the volume is spacious; it holds the water hot and cold for hours. Great value for money.  I will actually repurchase it! It’s leakproof on the sides, but the water obviously leaks from the straw; everywhere else is good. Even if you drop the cup the liquids don’t spill! I love the straw because it’s elastic, so when you drive, you can peacefully drink without worrying about stabbing yourself with a traditional plastic straw. Also, it detaches so you can completely clean the cup in all the areas without mold collecting. Lid is very functional, will definitely repurchase." —MG

Price: $19.97+ (originally $39.95; available in 28 colors)

I have the non-smart version of this in my bedroom, and I love it. Just note that when you get it, you need to take the filter out and unwrap it before using!

Promising review: "I waited over a month to write a review — this air purifier is amazing!! It’s one of those products that you don’t understand how much of a difference it makes until you get one. I have two cats,and my house is all carpet, so the house can smell stagnant sometimes, especially if the AC is off. One of my cats also has asthma, so I got this air purifier mostly for her, but it’s made such a HUGE difference in the way my home smells. Since having it, my house has consistently smelled fresh, clean, and odorless. Even after forgetting to clean the litter boxes, my house has not smelled like cat litter since I’ve had it. It’s very easy to set up. I bought a little plant stand to put it on so it wouldn’t be on the carpet. It’s very quiet, and the app is easy to use. It tells you the life of your filter, which is super helpful, and these filters last for a long time! You can set it up to be on a schedule, so you can set it up once and just forget about it. I recommend this air purifier to everyone. I’m NEVER worried about my house smelling anything but clean now. I would repurchase this a thousand times over." —hailee

Promising review for the Cicapair Soothing Color Correcting Treatment SPF 30: "Shockingly good! Tbh I’ve tried a lot of redness correctors and was FULLY prepared to be disappointed. I can’t believe this worked so perfectly AND it’s SPF 30 but doesn’t smell like sunblock!" —J. Mrgich

Promising review for the Cicapair Sensitive Skin Repair Cream: "I have redness around my nose and it goes through periods of feeling sore and dry. This does the trick during those times. It calms the soreness and tones down the redness. It’s soothing and lightweight. I do like it, although it feels a bit expensive for the size of the product." —J.L

Price: $18.75+ for the Cicapair Soothing Color Correcting Treatment SPF 30 (originally $25+; available in two sizes), $39 for the full-size Cicapair Sensitive Skin Repair Cream (originally $52), and check out more Dr. Jart+ deals here.

Promising review: "Fell in love with this lipliner. It was the exact shade I was hoping it would be... Goes on like butter and stays on! It's worth the cost as others didn't sharpen well, or some you twist to get more liner, and the whole liner breaks off, which is annoying. But this so far is smooth, feels nice, and the color was exactly what I wanted." —Eme522

Price: $22.40 (originally $28; available in 23 shades) and see more Charlotte Tilbury deals here.

Promising review: "The quality of this knife for the price is truly incredible. I've used professional-grade chef's knives from well-known brands like Calphalon, and this one holds its own. The craftsmanship is so close to these prestigious brands that you'd be hard-pressed to spot the difference. My first impression is that this knife is an absolute steal, though I'm curious to see how it holds up over the long term. It has a satisfying weight of over 200g, providing excellent balance and control. The beautiful blade is incredibly sharp, making kitchen tasks — like slicing through meat — feel effortless. The handle is remarkably comfortable and feels sturdy. For its performance, feel, and aesthetics, this knife is a perfect 10/10." —JhonSnow777

Price: $35.99 (originally $64.99; clip the coupon to get this price) — and shop all the Hoshano deals here.

Promising review: "I’ll be honest, I wasn’t sure about getting a bidet at first. Seemed like one of those things you don’t really need. After using the Tushy dual nozzle for a bit, I was wrong. Install was easy. Took maybe 10–15 minutes. No tools, no plumber, just follow the steps and you’re good. It sits under the toilet seat and doesn’t look out of place. The dual nozzle is what makes it worth it. One setting for general use, one for a more targeted clean. Both do the job well. Water pressure is adjustable, which matters. Start low… learned that the hard way. Big difference compared to toilet paper. You just feel cleaner. Also cuts down how much paper you use, which is a plus. Over time, it probably pays for itself." —SFRGR

Price: $69 (originally $99; available in two styles and five colors)

Promising review: "Paid $1,800 for a new oven. I have used it two times now, because I cook everything in this air fryer, and I mean everything. I even make barbecue ribs in it. Best ribs I ever had! This air fryer is a game changer. You will not be sorry if you get it. If and when this one breaks, I'll be buying another one. That's how much I love it." —annie

Price: $89.99 (originally $139.99; also available in two other sizes) — and shop all the Instant Pot deals here

Promising review: "This is the third waver I've bought in the past six months or so. The first one did a nice job on my hair, but I felt like it was damaging — I could see frizz that isn't usually there. The second one left my hair looking crimped, like I'd stepped out of the eighties. Thankfully, I found this one! It leaves my hair looking shiny and healthy, with just the perfect amount of wave! I thought I'd gotten it right with this one, but it was confirmed when the very first time I used it, not one, but two other women asked me if my hair just naturally makes these perfect waves--I wish! When I told them I'd used a waver, they wanted to know EXACTLY which one, and I had to look it up on Amazon — they both wrote it down. I can get looser waves by holding my hair in the waver for less time and more defined waves by keeping it in a few seconds longer. Either way, the waves will stay until I wash or wet my hair again. I'm really happy with this purchase." —LylaStylus

Price: $48.30 (originally $79.99) — and shop all the Wavytalk deals here

This set includes a 1.5-quart saucepan with lid, 3-quart saucepan with lid, 3.5-quart sauté pan with helper handle and lid, 8-quart stockpot with lid, 8" skillet, 10" skillet, and 20cm steamer insert with lid.

Promising review: "I bought this set along with a few additional pieces back in 2009. This set has held up wonderfully. I cook a lot, a whole lot! I’ve cooked countless meals for my family (including two hungry boy teens, husband, friends and family) with this cookware. It performs fantastic! Food does not stick and it’s easy to clean. It holds temperature perfectly. When my college-age son, who is in grad school wanted a good set of pots and pans this year for Christmas, I was amazed this was still available! The exact same set was for sale in 2025. He was excited to get such a great set! I feel it will truly last him a lifetime. These pots have been thrown into the cabinet and not pampered. No dents. No defects. Still work perfectly after all these years. My daughter-in-law cleaned them up really nice (bottoms of all pans get discolored over time). They looked like brand new. Light scratches inside from years of cooking but that doesn’t affect the performance. I don’t baby my pans. They are workhorses in my kitchen. I will probably be gifting another set to my other son next year. Great job Cuisinart! 10/10 A+++" —ShellH

Promising review: "This is a fantastic machine!! It was so easy to clean. Unbelievably easy. Everything comes apart. Everything. I was able to get the dirty water tank clean, the rollers, the front suction thingy. My old machine was trash, I couldn't clean anything without using skewer sticks and forget trying to clean the rollers! I am so glad I read all the reviews and asked Alexa for comparisons. Also, I was able to do one room with one tank of water! Usually, I had to refill like four times. The machine is definitely smaller than the one I had before (not same brand). I was skeptical of the water tank, but it held more than I thought!" —Stephanie Quezada

Price: $169.99 (usually $239.99) — and shop all the Hoover deals here

Promising review: "🤩 Wow, this is the vacuum I’ve been looking for my whole life! Seriously, this one actually works great and could easily beat out a Dyson any day! I’ve purchased three Sharks, but this one beats all of them." —Vincent

Price: $199 (originally $329.99) — and see all Shark deals here

Promising review: "I never thought I’d actually enjoy flossing — but this Waterpik Cordless 1100 my fav 🙌🏼 It’s compact, super easy to use, and surprisingly powerful for a cordless flosser. My gums feel so much healthier, and it really gets into those tricky spots my toothbrush can’t reach. As someone who wears a retainer, this has been a lifesaver for keeping everything clean without the hassle of threading floss. I also love how it’s waterproof — yes, I use it right in the shower. Battery life is solid, and the sleek white design looks great on my bathroom shelf. If you’re looking for a convenient, effective way to level up your oral hygiene (especially for travel or braces), this is it. 👏🏼" —Ekaterina S

Price: $29.99 (originally $47.99; available in black and white) — and shop all the Waterpik deals here

Promising review: "We put these fire sticks on all of our smart TVs. We were tired of the slowness of our smart TVs response invoking the various streaming apps. These things work great, and the response is instantaneous! I highly recommend using them instead of putting up with slow smart TVs. Plus, the remotes are consistent now for all of our TV’s and easy to use compared to the old smart TVs remotes." —Jeff W

Price: $39.99 (originally $69.99) — and shop all the deals on Amazon Devices here

Promising review: "I fricken LOVE these!!! This is my fifth time buying them. I feel like I don’t have to conserve them and can use them freely because you get so many for such a great price (the Mighty Patches are $13 for 36). Plus, they work!! They stick to your face, and they actually suck the goop out of your pimples. They’re also clear, so they’re more inconspicuous than patches like Starface. Once they start to turn white from sucking the stuff out of your skin, they do become a bit more noticeable!" —Gracie Greco

Price: $9.94 (typically $19.95; also available in a pack of 78) — and see all Le Gushe deals here. 

You get a set of two brushes, two charging bases, and two travel cases. 

Promising review: "I’ve been using the Philips Sonicare DiamondClean electric toothbrush and I’m really impressed with the results. My teeth feel much cleaner and smoother after every use compared to a manual toothbrush. It has a very comfortable brushing experience with gentle but effective vibrations, so it doesn’t feel harsh on gums. I also like the different brushing modes, especially the sensitive and whitening options. The battery lasts a long time, and the charging glass/travel case is actually very convenient and looks nice on the counter. The only downside is that replacement brush heads are a bit expensive, but overall the performance makes it worth it." —Daria Kliushnyk

Price: $199.94 (originally $399.99; availble in the pink and white combo only) — and shop all the Philips Sonicare deals here

It comes with the blender base and three cups with lids. The cups, lids, and blade assembly are all top-rack dishwasher safe! 

Promising review: "This is my first personal blender. I am extremely pleased by it! It is super easy to clean. It is super fast and does a very fine cut. You barely push down for it to activate, and it is not super loud. No buttons!! Super easy to clean if you spill anywhere! Takes up barely more space on the counter than a comparable typical coffee cup. I highly recommend it if you want fast and easy blending and don't care about all the customizable options of dicing and things. If you want it to not blend as fine, just pay attention and stop blending really fast because it is FAST! Like in 10 seconds, I have a liquefied smoothie." —Sel

Price: $69.97 (originally $89.99) — and shop all the Ninja deals here.

Promising review: "I have two 99-percentile boys, ages 5 and 8, and they both fit perfectly in the wagon! I really thought I would never be able to find something that would fit both of them at the same time without going over the weight limit (they have a combined weight of about 140 lbs). This wagon is absolutely PERFECT for them. Roomy and comfortable. High sides so they feel safe and secure. Easy to push and pull. Thick and durable fabric. Quality wheels. I’m so so so happy with this purchase!" —Hailey D.

Price: $199.99 (originally $249.99; only the black color is on sale)

Promising review: "This is the second Philips SmartSleep light I've owned. My first lasted me a LONG time, and waking up to light is a game-changer in regard to overall sleep quality. No loud noises; you can choose a birdsong or your favorite radio station to ease you awake. I like all the menu options available; you choose when and how you want to wake, but one of the really amazing features of using a dawn simulator is that you are also able to use it as a sunset at night, when you may want to read in bed to relax you into sleep. This is a unique and amazing feature; you set the timer for sunset, and tuck yourself into bed — the light is brighter and very, very gradually begins to fade into 'sunset' and dark. Your brain is easily and happily relaxing into sleep! I love this feature. The clock comes with a very easy-to-understand user manual, and there are several timer options you can use as well. The color quality of the Philips is excellent; soothing and bright, IF you want it to be — you make the choices as to the amount of brightness you need or want. I'd HIGHLY recommend this product." —Sara Smithie

Price: $76.29 (originally $108.95) — and shop all Philips deals here

My former BuzzFeed colleague Heather Braga loves these: I cannot even begin to tell you just how many toddler cups I've tried out for my son before settling on these. They really don't leak, he can't open/close it for fun like he does with flip-top cups, and he has no issue using the straw (I think because it's thicker than most!). I personally like that they come in a bunch of fun styles. My favorite feature, however, is that I can toss it into the dishwasher for easy cleaning!

Promising review: "They don't leak or volcano everywhere! It's taken so long and so many different straw cups, but we finally found ones that don't make a huge mess, even when our son is trying to make a mess!" —A. Smith

Price: $13.99+ (typically $21.99; available in 11 styles) — and shop all the Zak deals here.

Two of my former BuzzFeed Shopping colleagues love their TonieBoxes:

Mallory Mower: "My daughter is nearly three and her favorite part is organizing and playing with all the little characters. Our entire family loves the Animal World collection – the theme song is a constant hum in our house."

Heather Braga: "This toy has bought me so much time. My kids adore theirs — even though they're only 4 and 2 — they have no problem understanding how to turn the Toniebox on, change the volume, and place different characters on top to tell various stories. He's a big fan, as am I! It can also be used while it's charging, so there's no need to worry about your toddler having a meltdown if they want to play with it while the battery is drained (phew)."

And you can start to build your collection of Tonies based on your kiddo's interests — check 'em out.

Price: $69.99 (originally $99.99; available in pink or red)

Promising review: "This little vacuum is amazing. It was easy to set up and to use right out of the box. I turned it on, and I could not believe the dust and dirt it picked up. The cord is long and there is no problem covering a large bed and because it is corded, you don’t have to worry about the battery having to be recharged. There is good suction and you see the results immediately. The machine is very easy to clean. Pull it apart, rinse it dry, and it’s ready to use again. It also comes with an additional filter for future use." —JloGlo

Price: $69.99 (originally $99.99; this is a Prime member exclusive deal) — and shop all Feppo deals here

Promising review: "I got this for my school social work office, and it's been a hit from day one. Kids are always reaching for it when they come in, and it's popular with my K-1 students as well as coworkers! It's a fun way to keep hands busy while we talk, and I've noticed it helps some students relax and settle in. It's simple, well made, and has held up really well with lots of use. The key- it is easy to clean! This has definitely become one of the favorite fidgets in my office. If you work with kids or just want a fun sensory activity, I'd definitely recommend it." —kwb

Promising review: "Absolutely love this hoodie. It’s incredibly soft, cozy, and comfortable while still looking stylish and put together. The fit is relaxed without being sloppy, making it perfect for workouts, errands, travel days, or just lounging around. The color is gorgeous in person and gives it such an elevated look compared to basic sweatshirts. The fleece lining is warm and cozy without feeling too heavy, and the quality feels much better than expected for the price. I’ve already reached for this constantly because it pairs so easily with leggings, jeans, joggers, or layered over workout clothes. It has that effortless oversized athleisure vibe that’s both comfy and cute. True to size for an oversized fit and definitely one of those pieces you’ll want in multiple colors." —Dr Manetta

Price: $19.99+ (typically $39.99+; available in women's sizes S–XL and 24 colors) — and shop all the Automet deals here

Promising review: "I have trusted Anker products for years and this purchase was no exception. The charger is compact, and charges fairly quickly—even while charging an iPhone, Apple Watch, and AirPods simultaneously. The MagSafe feature is very convenient and also makes it easy to position your phone in a way to easily see it if you use your phone for an alarm. But the small footprint and reliable charging are its best features (for me). Have tried many other multi-charging stations and this has been the best one so far." —William G.

Price: $71.99 (originally $89.99; available in two colors)

Promising review: "I've been searching for a pea coat for a while, and just did not find any of great quality, or fit. This coat is so underrated — I can't stress how great the quality of the fabric is! The coat is warm, a bit heavy (but not too much), and you could wear a thick sweater underneath. What a great find, I highly recommend it!" —happygal

Price: $45.99+ (originally $57.99; available in women's sizes XS–XXL and 11 colors)

Promising review: "I received this as a birthday gift, and I love it! It tracks my heart rate, sleep patterns, steps, and how much body battery I should have based on the stress I've encountered throughout the day. It does so much more, but the functions mentioned are the ones I love most. The setup of the watch is super easy, and the app is easy to navigate. The device's battery lasts 5 to 7 days, depending on how much overnight sleep monitoring I do. The fit is so lightweight, it's durable despite smacking it against the wall a few times, has been water resistant when getting too much water on it, and is worth the money." —jazz24

Price: $229.99 (originallu $299.99; available in six colors) — and see all Garmin deals here

The system comes with two auto-wrap curlers, a styling concentrator, an oval brush, and a storage bag.

Promising review: "I love this styling tool. I use it every time I have a special occasion, and it’s even easy enough to whip out on the daily if I feel up to it. I have Irish fine, thick hair, which is both delicate and heavy. I haven’t noticed any damage from this tool. Although I do use it with heat protectant products every time. As usual for me, with any curl, I need to use a lot of mousse and hairspray to keep it in. But with those products, it is the cutest and easiest way to add volume and curl to my hair. I get so many compliments when I go out after using it. When using the self-wrapping barrels, the air flow will let you know how much hair it can curl at one time by dropping the rest of it. So it’s super convenient that way. I’ve never curled my hair before in my life, and I was able to do it on my first try with this tool! And the heat settings are so great, I love the cold shot." —J J

Price: $199.99+ (originally $314.99+; available in three on-sale versions), and see more Shark deals here.

Promising review: "Love these sneaks. Lightweight, generous toe box, incredible support, easy on and off. Perfect for travel needs, breeze through airport security, and works with jeans, athleisure wear, and dresses... not enough tread for hiking, but treadmill and road walking/running would be fine. The value is [great]!!" —CahakGirl

Price: $45.59+ (originally $56.99; available in women's sizes 6–11, standard and wide fits, and  seven colors) — and see all AllSwifit deals here

Promising review: "I love how easy these foot peel masks are to use. They help remove dry, rough skin and leave my feet feeling much softer and smoother. The peach and aloe vera scent is pleasant, and the two-pack is a great value. Definitely recommend." —Ivett

Price: $15.99+ (originally $22.99; available in five scents), and see all Plantifique deals here.

Promising review: "This is absolutely the very best mascara I’ve ever used! I’m 65 years old, and I’ve used a lot of them. I was an Avon lady, and their mascara was fantastic, but this is amazing. It stays on, it doesn’t flake or smear. And it really does lengthen your lashes! I have short stubby lashes, and these made it look like I actually had some! I highly recommend it. It’s expensive, but it’s worth it." —Hoyt Snell

Price: $22.50 (originally $30), and shop all the Lancôme deals here

It's recommended for children between 8 and 45 pounds and can be used in four different holding positions — feeding/breastfeeding, side carrying, front facing, and face-to-face. See why this mama calls the Tushbaby "the best invention for parents of young children" on TikTok. 

Promising review: "This has been one of MANY items I have purchased thanks to TikTok, and I'm glad I did. Super easy to use, easy to adjust, and most importantly it helps with support tremendously. It comes with pockets and a place to hold bottles/sippy cups, which can be very handy. My 8-month-old weights around 30–35 lbs, and he's basically attached to me 24/7, carrying all day was killing my back and arms! Thank God for this invention, my arms and back can rest." —Jennifer Calle

Price: $63.70+ (originally $84.99; deal only available in the black with gold zippers) — and shop all the TushBaby deals here

Promising review: "This drill works fantastically! Great power and feels nice in the hand. Very grippy and durable, battery seems pretty good too, considering the price. Can’t go wrong with DeWalt and I am super happy to add this tool to my collection!" —Julie R.  

Price: $124.99 (typically $179) — and shop all DeWalt deals here

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews have been edited for length and/or clarity.