Stephen Colbert on Tuesday urged Emmy Awards voters to pick Jimmy Kimmel, his friend and fellow nominee in this year’s Outstanding Variety Series category.

The ex-“Late Show” host — in rare public comments since CBS pulled the plug on his program in May — made the pitch in an Instagram video that showed him rocking a beard, typing away on a tablet while seated outside, against a backdrop of a body of water and greenery, a location he jokingly called the “end of the world.”

He said, “I think we can all agree that Jimmy Kimmel deserves an Emmy. I don’t care if you’ve never even seen his show, you know he deserves an Emmy.”

Colbert then flipped his tablet around to show a picture of his pal, saying, “Besides, look how cute he is!”

Colbert’s endorsement arrives just over a year after Kimmel used his Emmys campaign to declare that he was “voting for Stephen” on a billboard in West Hollywood.

The “Late Show” went on to win its first Emmy Award the next month.

Colbert’s support for “Jimmy Kimmel Live!” comes as the show hopes to snag its first-ever statuette, too, at this year’s ceremony.

Kimmel’s campaign, meanwhile, has used President Donald Trump’s complaints about him and his show in hopes of getting the backing of voters.

Colbert, of course, is all too familiar with such attacks, as critics have linked CBS’ decision to cancel his show to Trump ally David Ellison taking over the network’s parent company.

The Emmy for Outstanding Variety Series — a category that was retired in 2014 and split into two categories, Outstanding Scripted Variety Series and Outstanding Talk Series — is back this year after the Television Academy announced a re-merging in January.

Other nominees in the category include “The Daily Show,” “Last Week Tonight with John Oliver” and “Saturday Night Live.”

As Colbert argues in his video, the voting for the category is a bit “weird.”

Nominees are judged individually, meaning as long as a show gets 90% “yes” votes, it’ll get a statuette. That means more than one show could win.

If no shows hit that threshold, the nominee with the highest percentage of “yes” votes wins the Emmy.

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