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I am a Los Angeles-based writer and editor, and a former member of BuzzFeed's Shopping and Branded Content teams, whose work has appeared in Rolling Stone, Bustle, Elite Daily, and The Miami Herald.

Promising review: "I use this shampoo and the conditioner of same brand/variety. It works great to keep my permed long curly hair tame. Frizz free most days." —Laura

Get it from Walmart for $6.97 (available in five scents).

Promising review: "I've tried so many of these kinds of products for my natural curls. My hair has curls, but not without help. Without some type of cream, it just gets big and frizzy. This stuff is amazing! Gives me amazing curls, no frizz, no bigness, and no crunchy feel to it at all. I just add to towel-dried hair and scrunch it with my hands. Leaves my hair soft and smells so good." —Sheri

Promising review: "I love this wax stick!!!! I've never found one that didn't also make my hair look super greasy, but I can confirm (and I used a liberal amount) that my hair still looks nice after 24 hours. I'm going to keep this on me at all times!! I'd highly recommend it if you have pesky frizzy flyaway hairs or have trouble making your hairstyles look sleek." —Realhousewife

It's recommended for use on damaged, over-processed hair of all textures.

Promising review: "This product is amazing! I have curly hair that tends to be dry and this works wonders on it. I use it as a deep conditioner, after shampooing and conditioning as normal. I’ll apply it to damp hair and let it sit with her applied for 20 minutes, then rinse. There was notable improvement after the first use with my hair being softer, less frizzy, and shiny. The condition of my hair has only improved with each use." —april

And read our full review of Elizavecca's Hair Protein Treatment.

This hair oil works moisturizing wonders for nearly every hair type (from thick and curly to thin and damaged). 

Check out four ways you can use it in this TikTok!

Promising reviews: "I purchased this honey-infused hair oil and it has been a great addition to my hair care routine. From the very first uses, I noticed my hair becoming much softer, more manageable, and with a healthy-looking shine. It has a lightweight texture that doesn’t leave my hair greasy, and the scent is very pleasant. It helps control frizz and leaves my hair looking more hydrated and well cared for. I like using it on both damp and dry hair to give it a smooth finishing touch." —S.A

Get it from Amazon for $25+ (available in two sizes).

Promising review: "I have never written a review before of a product. I have long curly hair prone to major frizz - I blow it straight but with some natural waves. I’ve tried a lot of products to just restyle and not have to wash my hair a lot as it is so dry. Just a few sprays and a quick hit with blow dryer and I was shocked. I have finally found the product that actually works. Yay!!" —eringobragh1

A bonus? This stuff is free from parabens and provides a sulfate-free haircare system. Translation: This is gentle for use on all curl types and textures to help bump up your hair's natural strength.

My hair is the ~perfect~ combo of wavy, curly, and frizzy and this drugstore product has been a holy grail of mine for some time. I've found that it's the only formula that will give me soft, naturally curly waves come the a.m. and since I'm generally a nighttime hair washer, I have the perfect excuse to avoid blasting my hair with heat. Before hitting the pillow, I like to run my fingers through my towel-dried hair with a pea-sized amount of this, flip my mane over, and then give the ends a good scrunch. In the morn, my hair appears shiny with defined, wavy curls — we're not talking HD — but they have a nice, frizz-free, soft definition to them that doesn't require much styling.

Promising review: "Absolutely love this stuff! It's the one hair product I have to have. I rotate shampoos and conditioners but have never found anything to put on damp hair that I like as much as this. It says it's for curls, but works great on straight hair too. I have had super straight to very curly over the years and have loved this on all hair styles." —Bunco Queen of the Universe

Get it from Amazon for $7.97+ (also available in a two-pack).

Promising review: "THANK GOODNESS! I deal with numerous hair problems.. I have quick-to-grease hair combined with a terribly dry scalp. I have quite a bit of heat and color damage, which causes the first outer layer of hair to frizz or look wild. This spray is phenomenal. I use it 1-2x a week after a wash. I could see the difference in frizz immediately, and after the first month and a half or so, my hair seems to be practically healing. My scalp is manageable, rarely itchy, dry, or flaky. My hair can now go longer in between washes, and the oil/grease is so much better! I cannot recommend enough!" —chgrundy

Promising review: "This is the best mousse I have ever used. Works on all types of curls. I have 3 girls, and we all have different textures and work on all textures. You will get a full week or even more with your curls looking shiny, frizz-free, and defined. If you put it on wet hair, the hold won’t be as strong. If you put it on damp hair, the hold will be stronger, so you can tweak it however you want. I honestly cannot stop going on and on about how wonderful these mousses are. I have tried numerous curly hair products…The Doux nailed it!" —Trisha

"I love the Doux products. Mousse Def gets rid of frizz, moisturizes and holds twists in my 4c hair." —Mz Toni B

I've had the opportunity to try Pureology's Hydrate Glow Catcher Hair Oil, and I've gotta tell you, it's been instrumental in keeping my highlighted hair feeling soft and looking shiny. I use it on clean, towel-dried hair as part of my post-shower routine as well as to refresh day-two hair to keep my blowouts looking smooth. I've struggled with dry ends and texture since color-treating my hair, and this oil helps control frizz, instantly taming flyaways, whether I apply it to my natural, wavy, air-dried texture or heat-styled hair. (Heads up: if you have fine hair, a little really goes a long way, so make sure to apply it sparingly; I accidentally went in with too much and it made my hair feel weighed down.) I apply it both before and after blow-drying for added hydration and shine — the best part is that it provides heat protection!

Promising review: "This product smells SO good on my hair, I would describe it as a sweet scent. I really enjoy how it doesn't leave a sticky/slick residue on my hands or hair like other oil products I have tried. My hair instantly felt softer, and didn't feel greasy at all. Overall, I really enjoyed this product!" —Codi

Promising review: "I have been struggling to get my curls without frizz for the longest time. This brush was the missing piece! Super easy to use. My hair has a 2C pattern. My curls finally clump together, have wonderful bounce and the lift I get at the top of my hair? Perfection! Highly recommend. I will never be without one of these brushes." —Yargonian

Get it from Amazon for $23.95+ (available in seven colors).

Promising review: "Great even in humid weather. Wow really surprised at how healthy and sleek my hair has been since starting to use both the shampoo and conditioner. I love these products and the smell is yummy too." —Lisa

Oh! This includes six featherlight oils, including coconut, macadamia, and argania kernel, and can be applied to both damp and dry hair for heat-styling protection or just protection from the drying effects of the sun.

Promising review: "Great heat protectant. Bought for travel and I will be buying more for home! Doesn't leave any residue, makes your hair soft and frizz free, and protects from the sun! Will repurchase. Great value for the price. Works well!" —Megan

Get it from Amazon for $16+ (available in four sizes).

Psst! Of course, you don't HAVE to style your edges because your hair is gorgeous either way, but if you ever want to, this is designed to make sure you do so in a gentle, damage-free fashion.

Promising review: "Must buy for styling hair I love to use for my slick back look. Doesn’t give greasy look and smells amazing. Also have used for fly aways with hair down and works so well it doesn’t feel like gel but helps with frizziness." —Amelia DeVita

Promising review: "Absolutely love this hair gel! It has a nice, light scent and doesn't have a strong, hard hold. Holds all my baby hairs and flyaways in place. My hair is still manageable after using this gel.  Highly recommend you try it." —boobee

Promising review: "Waves for days!!! Love this stuff! It makes my waves come out great and frizz-free! Love it!!!" —roxy26301

Promising review: "What worked for me in the past no longer works.  I have been searching for a product that leaves my hair hydrated and soft, but can define and hold the curl all day.  THIS IS IT! I used this with the hydra-lite cream, and my hair looks amazing. My curls are hydrated and so perfectly defined.  I went for a walk in humid 90-degree weather, and my curls remained frizz-free and intact.  It also smells amazing." —ammh

Promising Review: "These are a fantastic replacement for a bath towel. They’re absorbent, dry my hair quickly, and are gentler than wrapping your hair up in a towel. The material doesn’t pull or tug, which helps reduce breakage and frizz. I also love the secure band that keeps the towel in place while I get ready. Comfortable, effective, and easy to use. I’d definitely reorder these again!" —Tricia

Get a two-pack from Amazon for $9.99 (available in eight colors).

Promising review: "Powerful little hair dryer. Arrived with a frizz fighter finishing tool (leaves hair shiny and smooth) , quick smooth brush (provides volume), turbo concentrator(for sleek straight styles) and a defrizz-fast diffuser (for bouncy defines curls). There's a scalp shield mode to protect the scalp from extreme heat. The hair dryer folds for easy storage. I've used it twice and so far no complaints." —Soly13

Get it from Sephora for $179 (originally $249).

Promising review: "The first thing I love about this product is the smell, it's sweet but subtle and has me shaking my hair out just to get whiffs of it. I spray this on my ends before blow-drying, and it really gets the job done by locking in moisture, sealing my ends, and helping me manage my frizz. My hair is naturally coarse and frizzy when I brush it out, but the Smooth & Seal Blow-Dry Mist really helps to tame the frizz and keep my hair looking shiny and feeling healthy and light! I'm also someone who uses heat on my hair every day, and this always protects my hair and helps me stay confident that I'm not damaging my hair." —Nitza

Promising review: "Love this oil! I've tried so many products. I have really long, wavy hair, and in the summer, it's impossible to keep in place with the humidity. I tried so many oils that make my hair look greasy, but not this one. It removes the frizz and leaves my hair looking shiny and healthy." —Renne Walker

Get it from Amazon for $22+ (available in two sizes and two-packs).

Blends of babassu, jojoba, and castor oils are there for your hair cuticles, while hemp seed and rice protein offer a plant-based alternative to animal keratin to strengthen strands.

Promising reviews: "I have 4C hair, and my hair is also colored. I love the smell, and I love how my hair looked and felt after using it." —Mia

"This product has been fantastic for my hair! Also confirmed that my hair has higher porosity due to how well it responds to it. I have 2A wavy, medium coarseness, higher porosity hair (mixed Caucasian/Asian). I have always struggled with dry and frizzy hair, but I felt that sometimes my hair got weighed down easily. Well, enter this conditioner. This makes it so I don't have to add any leave-ins or oil, and can just use mousse. My hair has become shinier, and I'm assuming it has helped seal moisture in — it feels like moisture is actually penetrating my hair and staying there. The protein has also helped give my hair more structure, so my loose wave pattern has gotten stronger. I absolutely love it! Definitely not for all hair types, but if you're struggling with similar issues to the ones I listed, give it a shot. It might just be exactly what your hair needs." —Megan

Get it from Ulta for $14+ (originally $28+; available in two sizes).

Promising review: "Best brush for type 4. I really like this brush! I have THICK 4a hair that does not like to lie flat at all, but this brush has miraculously smoothed my hair. I have an easier time putting my hair in buns and puffs now. I'm so grateful." —silvi99

Promising review: "So I'm not sure what genius made this formula but it is amazing. This conditioner will make you do a double take; the consistency is closer to shampoo than the normal creamy conditioners. This conditioner, once lathered into your hair, you can feel it de-frizz and take all the excess volume out of your hair. It's wild, but my hair felt so much lighter. After blow drying, my hair was tamed and did not poof at all. I had no frizz, and it was really easy to style, and my hair did not poof in the humidity outside." —Misshissyfit

Promising reviews: "This bonnet and scrunchie work so well to prevent frizz in my curly hair. No problems sleeping with the bonnet. Not too warm at all for me." —Katherine Petruzzi

"This adjustable silk bonnet is perfect for protecting my curls while I sleep. The soft silk material reduces frizz and prevents breakage, keeping my hair smooth and hydrated overnight. The adjustable strap ensures a secure, comfortable fit without slipping off. It’s lightweight and gentle, making it easy to wear all night. A simple but effective way to maintain beautiful curls — highly recommend!" —Misty

Get it from Amazon for $14.99+ (available in 17 colors).

Promising review: "Totally worth it, my hair feels nourished, and no frizz, only with one drop, and my hair is back to normal, and I love the smell. It's a must-have included in my beauty routine." —FriasA

Promising review: "I really like this lotion because it helps with my frizz and my hair is easy to detangle." —Iris

Get it from Ulta for $19+ (available in two sizes).

This antioxidant-rich formula contains rosehip oil, B-vitamins, and algae extract to restore essential moisture and hydration.

Briogeo is a Black woman-founded biz, started by Nancy Twine who has had her hand in making homemade beauty products since she was 5. She has now developed a popular haircare line that specializes in texture-specific products: from repair to volume to curl care, you'll find something here to meet your needs.

Promising review: "I am not one for fancy products, and I did not expect to think this conditioner was going to be worth it. To my chagrin, my hair is the softest and smoothest it's ever been. I have a curl between a 3a and 3b, I've been using this conditioner as part of my weekly wash for a year and a half and it is incredible how much easier it is to control frizz, define curls, and eventually comb and detangle during the next wash. Like all products, it isn't for everyone, but I have tried a lot of conditioners, and this is the best one I've found for my hair for sure; it is noticeably healthier, to both my curly hair stylist and me." —Amanda Black

Get it from Amazon $39 (available in three sizes).

Hairbrella is a Black-owned small business established in 2016 that specializes in hats combining fashion and function to protect against all types of weather.

Promising review: "I love my Hairbrella!! I just went natural, and I live in a very humid area (757) Virginia. It keeps my curls and keeps my hair from frizzing. Easy to put on and adjust. Not hot in the summer months, but feels good during colder months. And it’s humid here pretty much all year. And I get mad compliments when I wear it!!" —_nee_cee31

Get it from Amazon for $39 (available in seven colors and two sizes).

Promising review: "I've always had extremely frizzy hair after a shower that didn't improve with anything, but this oil helps so much. My curls were barely visible after my hair dried because of the frizz, but now it looks amazing!" —Talia C.

Promsing review: "This satin pillowcase is a great budget-friendly option! While it’s not quite as luxurious as my Blissy pillowcase, it still does a really nice job—especially for the price. It has that smooth, silky feel that helps reduce hair frizz and feels gentle on the skin. It’s also easy to wash and holds up well, which is perfect for everyday use. I especially love using these for the kids—they get the benefits of a softer pillowcase without worrying about ruining a more expensive one. Overall, it’s a solid, affordable alternative that still feels nice and does the job. Great value and perfect for families!" —Shea

Get it from from Amazon for $18.99+ (available in queen or king sizes and, multipacks; and in 18 colors and patterns).

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BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Reviews have been edited for length and clarity.