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Even if you haven’t watched a single blind box unboxing, you still deserve to know about this Kodak Charmera.

Watch this TikTok of someone creating a scrumptious matcha latte!

Promising reviews: "I love starting my day with this matcha. I first saw a recommendation on TikTok and decided to purchase it. I haven't regretted it since. I look forward to trying other blends from this same company!" —Lauren

"I’m officially a matcha girl now. 😭💚 The Naoki Matcha Superior Ceremonial Blend is so smooth and not bitter at all. It tastes clean, slightly sweet, and makes the best iced matcha lattes. If you’re thinking about trying matcha, this is the one!!" —Kiara Stone

Get it from Amazon for $24.99+ (available in two ceremonial blends, three sizes, and four other blends).

Promising review: "I have tried so many concealers, color correctors, and highlighters over the years, searching for one that actually neutralized my dark circles yet stayed creamy until I set it with powder. They all either creased, pilled, smeared, or just looked awful. This color corrector does everything I want! I’m going to make sure I always have it in my house." —Jaclyn B.

Get it from Amazon for $25.60+ or directly from Tarte for $32 (available in four shades).

Here's a TikToker explaining how it works.!

Promising review: "Super awesome camera that I literally carry anywhere. It adds a nice old school vibe to my photos AND videos. I aways get compliments and surprise reactions from the camera because almost no one believes it actually works." —Brandon

Get it from Amazon for $34.99 (also available in a six-pack).

Promising reviews: "Amazing! TikTok was right! I wasn’t sure about this camera but once you get the settings right it’s amazing! I’m so glad I purchased this!! The photo quality is impressive and easy to use. It’s small and easy to travel with!" —Gabe

"Heard about this camera on TikTok. It has so many good reviews I had to get myself one! This digital camera is beginner friendly and it has different modes you can play around with! Love this camera. It comes with battery and the charger! This camera really has that vintage picture look when taking photos!" —Aliyah

Get it from Amazon for $139.99 (available in three colors).

Watch this TikTok to see how it's played. 

Promising reviews: "This is THE BEST game and the most original concept to come out in decades. The prompts are perfect and can be used infinitely, it’s easy set-up with quick instructions, and you can make it as family-friendly or “adult” as you want. Seriously recommend." —Dylan Armstrong

"CMYK Wavelength is a fun, fast-paced party game that gets everyone thinking and laughing. Easy to learn but challenging to master, it’s perfect for groups who love strategy and creativity. A must-have for game nights that want a mix of teamwork and mind-reading fun." —Marc C.

Here are some of my fave TikTok creators playing it!

Promising review: "I ordered this game after seeing it on TikTok. My mother, sister, fiancé, and I played and had a great time! We also learned that I’m not a very good cue giver. 😅 This game is quickly becoming a staple at family game night and is fun for people of all ages!" —Michaela Smith

Promising review: "I saw a TikTok for this product and bought it. It is so good. I am South Asian and have coarse black hair, and I am going through perimenopause. Nothing is working on my hair. But this hair oil, combined with the Shiseido hair mask, is so good and makes my hair manageable. I am a master cosmetologist, so I know a thing or two about hair. But trust me, nothing helps when you are transitioning into menopause. Buy it. I highly recommend it. Better that Olaplex No. 7 oil, Chi, or other hair smoothing products." —U. Shaikh

Get the Original formula from Amazon for $18.99+ (available in two sizes and five other formulas).

Check out a TikToker comparing it to Miu Miu here!

Promising reviews: "Great quality and they look just list the Miu Miu glasses. Love these." —N. Paul

"These sunglasses are super cute and so trendy! They instantly elevate any outfit. They’re lightweight, comfortable, and the perfect accessory for summer days —whether you’re at the beach, running errands, or just soaking up some sunshine. Totally obsessed and already getting compliments. Highly recommend! 😎✨" —Lauren

Get them from Amazon for $12.99 (available in four colors and also in a two-packs).

Check out a review of different flavors on TikTok.

Promising review: "LOVE, LOVE these protein snack bars!!! It’s like eating a candy bar and getting 17 grams of protein! Only 149 calories. The texture is soft and fluffy with the crunch of the sea salt on top of the bar. I order these over and over again!! I eat one every DAY!!!!!" —Mark S.

Get a pack of 12 from Amazon for $24.74+ (available in 18 flavors and in variety packs). 

Check out a TikTok of the Prepara Salad Pod in action. 

Promising review: "An awesome invention. I take salads daily to work, and it’s so convenient. Also the dressing at the top makes mixing salad so easy." —Adrienne Williams 

Promising review: "This product is a good solution for extending an electrical outlet located behind furniture. It also provides two USB ports. The base can move vertically and horizontally to accommodate your needs easily." —njmissj

Get it from Amazon for $49.88 (clip the coupon on the product page to get it for $39.88).

Promising review: "This product delivers exactly as promised and is incredibly easy to use. I suffer from dry skin and often apply various products to soften my feet. With this, I simply spray it on and immediately massage it in with my hands. The dead skin comes off effortlessly. There's no waiting time, and it's gentle on the skin. It leaves my feet feeling exceptionally soft. This has quickly become my new favorite thing." —KimT

"Wow, does this work amazingly! I discovered this from a TikTok video, and I am so pleased with how this works. It is literally like magic; my feet have never been this soft." —Brian

Watch this TikTok of someone using it on their lips AND cheeks.

Promising review: "Absolutely obsessed with this lipstick. Totally worth the price. The color is gorgeous and enhances my natural lip tone in such an effortless way. The formula feels smooth and luxurious — the perfect thickness without feeling heavy or sticky. It doesn’t have any strange taste, which I really appreciate. It’s not waterproof, so I do have to reapply a couple of times throughout the day, but that’s expected and doesn’t bother me. Overall, it delivers exactly what it promises. I would absolutely recommend it." —A.A.DuHern

Get it from Amazon for $18.75 (also available in pink honey and nude honey). 

Promising review: "These jeans are hands-down the best pair I’ve owned in a long time. The fit is unreal, and they hug in all the right places without feeling too tight or restrictive. They’re structured and high-waisted enough to smooth everything out, but still have that perfect amount of stretch so I can move around comfortably all day (which is saying a lot as a busy mom). The fabric feels high-quality, not thin or flimsy, and they don’t lose their shape after wearing them for hours. Just comfortable and confidence-boosting. I’ve already worn them dressed up with heels, and dressed down with sneakers, and they look amazing either way. Definitely ordering another pair. Five stars all the way." —Chrissy Piccirilli

Get them from Amazon for $44.98 (available in women's sizes XS–XXL and five colors).

Promising review: "I LOVE this suction backing, it is perfect for all my content creation needs. The suction is great, and it sticks to my phone. I can place it almost anywhere, and it does better than any tripod! I saw someone else showcasing it on TikTok, and I added it to my cart right away!! Highly recommend!" —Chelsea Patterson

Get it from Amazon for $14.99 (available in 14 colors).

Promising review: "Basically finished the whole bag in less than 48 hours. I’ve been wanting to try these ever since I saw them on TikTok, but didn’t want to order them through the TikTok shop. The candy skulls were just as good as I imagined they’d be. The blue/pink skulls were my favorite. 10/10. I didn’t LOVE all in the mix, but none were bad by any means. Gummies are very fresh! Would definitely recommend/order again!" —Mary Claire

Promising reviews: "Absolutely amazing! Warm, soft, cozy, feels like traveling in a blanket! And the eye mask is the best invention for traveling!" —Izabella A.

"I bought the travel hoodie in blush pink for my trip to Turks and Caicos, and it had EVERYTHING I needed. It had pockets for my earbuds, passport, extra charging case, lip balm, and the compartments were endless. My fav part? The BUILT-IN EYE MASK. That thing made it easy to fall asleep, even in the bright light. 10/10 recommend to anyone traveling. I will buy more in different colors." —Fjeran M.

Get it from Comfrt for $59+ (originally $140; available in unisex sizes XS–3X and 15 colors/patterns).

Promising reviews: "I took my standard clip off and put this one on, and was immediately 10x more comfortable! It’s so lightweight, doesn’t hurt while driving or lying down, and holds all of my super thick hair in place! I wish I could give it 10 stars! Definitely buying more!" —Nicole Godbey

"SO COMFORTABLE! I can’t recommend this enough. I love it. It’s durable and comfortable. AND it’s safe to wear when driving! I’ve heard horror stories of women getting plastic prongs stuck in their scalp when getting into a car accident, which is what made me buy this! Ditch your fully plastic hair claws!!" —Rory

Get it from Amazon for $24.98 (available in 12 colors).

Promising review: "I purchased the Coco Wyo coloring book after seeing it all over TikTok, and I'm so glad I did! It’s been incredibly fun and relaxing to get creative with it. The pages are beautifully simple, making it easy to enjoy the process. I highly recommend this book for anyone looking to unwind and express their creativity!" —Hannah

Check out a TikTok of the Medicube Glow Facial Serum in action. 

Promising review: "The serum is lightweight, absorbs fast, and has no strong scent. After about three weeks, those stubborn dark spots are visibly lighter, and my overall skin tone is brighter and more even. My texture feels smoother, and my skin is happily hydrated. The 5% tranexamic acid really seems to make a difference for fading spots, and it's been gentle on my sensitive skin. If you want a serum that brightens, evens tone, and tackles blemishes without feeling heavy, this is it. It's a new favorite!" —Amazon Customer

Here's a TikTok of someone testing it out and reviewing it! 

Promising review: "This is very moisturizing and plumping!! It smells amazing and there was no horrible burning sensation! My boyfriend immediately noticed the difference!" —Alyssa G.

Get it from Sephora or directly from Rhode for $23 (available in two scents).

Check out this TikTok of someone using it on their ENTIRE lip.

Promising review: "Love this lip liner! I mainly use it as a liner rather than on my whole lip because I think it looks prettier that way. It doesn't take long to dry, and peeling off is quite fun. I love the shade MUAH-ve, I'm like light-medium toned and it's a beautiful dark pink/brown shade." —Rachel

Get it from Ulta or Amazon for $14 (available in up to 12 shades).

Watch this TikTok of someone showing of their Samba Jane shoes!

Promising review: "Love them! They are my new favorite shoes. They will go with anything." —Lulu

Get them from Adidas for $100 (available in women's sizes 5–11 and eight colors).

Promising review: "Thick and sturdy glass makes it practical and versatile. Very cute and unique design. Will consider buying more designs." —Ellesheta

Get it from Anthropologie for $16 (available in 11 designs; check out all the other designs here!).

Check out Remi Cruz Parsons herself unboxing it on TikTok!

Promising review: "I’ve been watching Remi for years and the things she makes in her vlogs always look amazing. I read through the whole book and I can’t wait to try out these recipes!!! It has a great variety so there really is something for everyone. 🫶🏻" —Melissa

Take a look at this TikTok user's glowy skin after spritzing it on their face!

Promising review: "I absolutely love this product! It’s become a staple in my skincare routine. From the very first use, I noticed a difference — my skin felt smoother, more hydrated, and had a healthy glow. It absorbs beautifully, doesn’t feel greasy, and layers well with other products.

"I’ve tried so many skincare items over the years, but this one truly stands out. It delivers on its promises and feels like a little luxury every time I use it. Highly recommend to anyone looking to upgrade their routine!" —Amazon Customer

Take a look at these satisfying results on TikTok!

Promising review: "I cannot say enough great things about this Shark Vacmop! I use it twice a day to pick up dog hair, dust, dander, kitchen crumbs, etc. it’s fun and easy to use. Love that it charges and charges fast! I tell all of my friends and family about it and they’ve purchased theirs as well. I’m obsessed with this machine!" —Nicole R.

Get it from Amazon for $79.99 (also available in an older version with either two or four pads).

Watch this TikTok to see Blue Gatorade become slushified!

Promising review: "I love love love mine! I make frappes. Margaritas. Slushies. The kids even love it bc I can make slushies in whatever flavor, and I can control how much slush it is. It’s really worth it! Noise level is also pretty low!" —Liz hite

Get it from Amazon for $299.99+ (available in two colors).

Promising review: "I have been seeing this bag go so viral on TikTok and im so happy with my purchase! I got mine in the classic black color. You will not regret purchasing this bag!!" —Free People Customer

Get it from Free People for $178 (available in 10 colors and a larger version).

Watch this review of it on TikTok (and EVERYTHING it can fit).

Promising review: "I love this bag! Super comfy on the shoulder and doesn’t dig in, even on long all-day shopping trips at the mall. My go-to everyday bag that goes with practically everything. Fits my HP Elitebook and all my other essentials perfectly." —Melanie G.

Get it from Coach for $495 (available in four colors).

Watch how it transformed this TikToker's hair here.

BuzzFeed Shopping editor Melanie Aman swears by this stuff: 

"I bleach my dark brown-black Asian hair blonde every 6–8 weeks, so I was immediately intrigued when I first heard some stylists at my salon raving about K18. And it turns out the rest of the world loves it too, because it was sold out at Sephora the first time I tried to buy it. I eventually snagged a mini bottle on Amazon and was gobsmacked at how much softer my hair was. Seriously. I spent the whole day touching my hair, and even my boyfriend agreed that my mane was noticeably silkier. 

"Olaplex was my go-to before I tried K18 and I still stand by it as a product, but I really love that K18 is a leave-in treatment rather than an in-shower mask. Having to let the Olaplex sit for 10 minutes felt like forever, especially when I wasn't taking an everything shower (you know, the ones where you exfoliate and shave). With K18, you let it sit in your hair for four minutes post shower to activate, and then you can style your hair (or just let it air dry like I do). 

"I've found that my hair is softest the next day, so don't be discouraged if your hair looks or feels the same the day you use it. One last thing: It is pretty pricey, but a little goes a long way. The 15 mL tube I bought has lasted ~five washes, and eventually K18 can become a maintenance product so you won't need to use it every time you wash your hair."

Get it from Amazon for $29+ (available in two sizes).

Check out a TikToker reviewing an identical one here!

Promising review: "Pleasantly surprised! Board is stable, sturdy and slides well. Came ready to use. I was paying $100 a month for reformer classes and scheduling was a nightmare. This is a great alternative and a good price. Gives me what I want." —Amazon Customer

Get it from Amazon for $89.90+ (available in three colors).

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* Newer TikTok Products That Have Already Gone Viral — Because They *Actually* Work

Reviews have been edited for length and/or clarity.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Rachelle Yang is a freelancer and former resident writer who has been writing for BuzzFeed shopping for over two years and who covers a wide range of topics, but especially loves writing about unique and quirky finds, beauty products, and trendy fashion pieces.