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Who was gonna tell me the viral Black Honey lippie comes in a gloss? Take my money.

Hanalei is a small business that specializes in lip and body care products. 

Promising review: "It keeps your lips kissable and soft!!!! I love love love this product. I’ve been using it for the past few years and it’s by far one of the BEST lip moisturizing products I’ve ever used!!!! If you want soft, nourishing lip treatment, well, this is the product for you!!! Hey, hurry up before I order them all! 🥰" —P. Washington

Get it from Amazon for $16.75 (available in clear and four colors). 

Check out a TikTok of Gold Bond in action. 

Promising review: "This cream has tightened the skin around my neck beyond my expectations. I’ve been using it daily (morning and evening) for over two months and still have product left. I’ve even tried it on my face, and it gives me a bit of a 'facelift.' I’m officially a Bond girl. A bit sticky to the touch after a few hours of wear, but that doesn’t bother me. Will order again." —AP Wang

Check out a TikTok of the Laneige Neo Blurring Powder in action. 

Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim 

Promising reviews: "This product is awesome. Covers the grays/roots. Stays on all day. Also, if you have thin hair, it will fill in the spots nicely. Comes with a sponge that you unscrew off the bottom. This will last a very long time. This is much easier to use than the spray that doesn't always get the right spots and tends to get on your clothes. A good selection of colors. Great price. Will re-order when the time comes." —Amazon Customer

"LOVE! so easy to use and perfect for helping my thinned hairline from postpartum hair loss. I tried a more expensive brand and liked this one more. Definitely recommend it for helping the hairline look fuller. I toss it in my makeup bag and apply quickly ." —Catie B.

Get it from Amazon for $17.95 (available in two sizes and 14 colors).

Check out a TikTok of the brightener in action. 

Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

"Seriously amazing for the price. This product makes it look like I don't have a toddler who kept me up all night. Will definitely buy again." —Bethany Richardson

Get it from Amazon for $6 (available in four shades). 

Good Molecules is a small business that specializes in affordable skincare products. 

Check out a TikTok of the eye gel in action. 

Promising review: "I was skeptical to order this because I have tried so many others like it, claiming to work, and I end up just wasting my money. I am happy to say that this product actually works GREAT! It is soothing and has a cooling sensation when you apply it. There is no sticky residue, and your makeup does not clump under the eye from it. I have tried products that were 10 times the cost and didn’t work like this does. I am on my second order and will order again!" —Keri Clark

Get it from Amazon for $5.97 (also available in multipacks). 

Promising review: "I’ve fallen in love with this color. It looks amazing on anyone. The lip oil is long lasting and looks beautiful on my cheeks too. It doesn’t dry out my lips or feel too sticky." —Jane

Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! 

Promising review: "This sunscreen is well worth it. I used it all summer and never got burnt. It lasted tanning, swimming, and walking around outside every day. I would reapply it every hour or so to ensure coverage. It is really lightweight and doesn’t feel like a thick sunscreen. It had a nice, subtle smell that wasn’t overpowering. I am happy I got so many bottles to last the summer, and the slim packaging was nice to take in a bag. I will be getting it again!" —Savannah

Get it from Amazon for $9.88+ (available in multipacks, SPF 100, and SPF 30 versions).

Promising review: "Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I've worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it." —Chrissy

Note that the AAD recommends using at least SPF 30 and reapplying as needed for skin protection. You can read about sunscreen myths and facts from dermatologists for more information! 

Promising review: "Super nourishing. I have extremely sensitive skin and this helps with protection from everyday friction and irritation from elements like wind burns. Will be repurchasing." —Tricia D. 

Promising review: "I kept seeing this product on social media and finally decided to give it a try. I use this twice daily, and it’s been a couple of weeks, and I definitely noticed my pores have shrunk. I even apply it to my neck and chest area. Product is soothing, gentle on my skin (have extremely sensitive skin), no strong smell, cottons are soft, and did not cause any breakouts! It’s great for the value, and I’ll definitely be repurchasing these." —Ee El

Get a pack of 70 from Amazon for $18.90 (available in four other styles). 

Check out a TikTok of the E.l.f. tubing mascara in action. 

Buzzfeed Shopping writer Emma Lord says: "I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black."

Get it from Amazon for $7 (available in three shades). 

Promising review: "I have been searching for a brown mascara, and this is it! It’s the best mascara I have used in a long time. Goes on easily without clumping. Lifts and separates my lashes. I’m so happy with it! I set up a subscribe and save so I don’t run out!" —jeanielemo

"I bought the latte brown and really like the look of it. Black mascara looks costume-ish on me. This color has a softer, more natural look on me. Thought it was worth a go and am not disappointed." —Garden Girl 

Get it from Amazon for $9.97 (also available in three other shades of black). 

Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief.

Check out a TikTok of the eye drops in action. 

Promising review: "I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I've used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness." —Angela Leonard

I've been dealing with the worst acne breakouts for the past couple of years and finding a cleanser that won't burn my skin, leave me feeling sticky, or dry me out like the desert has been a real struggle. This has been my favorite so far! It's a milky formula that feels so light when you apply, making it super easy to wash off. My skin feels like it can actually breathe. It's my favorite part of my routine because it's so soft and literally cools your face as you rub it in. I've seen a huge difference in my skin; it's so soft, and my acne has minimized since I'm not leaving any impurities on my face. My gentle skin, acne-prone people need to try this before folding to a 30-step skin routine. I've learned that no serums or oils will work if you aren't starting off with a good cleanser. 

Promising reviews: "I wanted a more affordable option than the Glossier Milky Jelly Cleanser and this is it! Just as gentle, but genuinely cleans so much better!" —user

"Good texture, easy to use. Face feels clean. Better than my more expensive cleanser from a more well-known company. Love it." —ocean water

Get it from Amazon for $14.99+ (available in four sizes).

Promising review: "Easy to use, pretty long wearing, very smooth, and comfortable. More of a slight satin finish, not too matte and not too shiny. The product does not flake and lasts all day into night without a touch-up, as long as you don't have an extremely oily meal. I actually now reach for this over my Chanel lip ink. Highly recommended." —Andy D

Get it from Amazon for $9.80+ (available in 44 shades and in a kit option).

Read our full review of the Maybelline SuperStay Matte Ink Liquid Lipstick.

Promising reviews: "Best foot callus remover I have ever used! I read a lot of the reviews before purchasing this product. Most callus removers I have purchased in the past were not very effective. So, I was encouraged by the reviews. I saw that a lot of reviewers mentioned being very careful not to leave it on longer than three or four minutes. My feet were the softest they had ever been. Love love love." —Cheri whisker 

"I saw this product on TikTok. My feet were sort of rough, and I used it as directed, and after four applications, my feet were baby smooth. Now I didn’t soak my feet properly the first three times, but the fourth time I did, and it made a big difference." —Coresa

Get it from Amazon for $14.99 (also available in an extra-strength formula).

Jerome Alexander is a small business that specializes in airbrush cosmetic products. 

Buzzfeed Shopping writer Emma Lord says: "HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT." 

Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens

Get it from Amazon for $29.99 (available in 12 shades). 

Promising review: "This toner is hyped for a reason — it's the best. It works extremely well for sensitive skin, and it leaves my skin soft and moisturized. The redness on my face have completely vanished after using this toner." —Aurelia

Promising review: "I was looking for a dry shampoo that would be easy to use on the go for a trip I was taking. I had no issues taking this through TSA and it was so easy to use on the go. You literally just pat the poof on your scalp and then rub the powder in. I do have black hair so dry shampoo is usually very visible in my hair, but I didn't have any harder time than usual rubbing this powder in. It did a really good job of soaking up all the oil and giving my hair volume. I'm not a fan of the price for the amount that you get, but it is lasting longer than I thought it would. I would definitely recommend and will purchase again." —Teresa

Promising review: "I bought this and my daughter immediately tried to steal it because she thought it was the real thing. Ha! This is so easy to use and a little goes a long way. This will last for a while. And was a fraction of the price of the brand name." —Amazon Customer

Get it from Amazon for $8.99 (available in three shades). 

Promising review: "I’d yet to find anything (even foundation) that could cover up my red areas. Checks, chin, nose, and forehead. It comes out green, but has a gorgeous lightweight finish of a tint that indeed covers my redness beautifully. There’s no greasiness to it at all. It dries down to a beautiful matte finish. It’s super easy to use. I use my fingers. The texture is like silk. It leaves my face baby-soft, not sticky at all. It doesn’t settle into my fine lines or wrinkles, and I don’t need powder to 'bake' it under my eyes. It also covers the black circles under my eyes." —Julie F. 

Get it from Amazon for $10.97 (available in six styles). 

Promising review: "This is incredible! This body butter is so thick and rich that it provides lasting hydration all day long. It absorbs beautifully without feeling greasy and leaves my skin super soft and nourished. The scent is heavenly and lingers just enough without being overpowering. I love how it creates a protective barrier on my skin, making it perfect for dry or colder weather. If you’re looking for a deeply moisturizing body butter that truly lasts, this one is a must-try!" —Amazon Customer

Get it from Amazon for $24+ (available in two sizes). 

Promising reviews: "I have only used the two original pens that I purchased and can already see an improvement. I am older than 60 and drink coffee daily and red wine weekly." —vicki houska

"I have extremely sensitive teeth from over-whitening in high school but this product has been such a lifesaver! I am a daily black coffee and red wine [drinker] so my teeth have taken a toll as far as staining goes. Seriously, I was very hesitant on getting this because of how sensitive my teeth are but I wish I got it sooner! This is such a great product!" —Mimi Doherty

Get a two-pack from Amazon for $14.95 (also available individually and in a four-pack).

Good Molecules is a small business that specializes in affordable skincare products. 

To use the powder, mix a teaspoon with a few drops of water until it foams, then massage in gentle circles on your face before rinsing. 

Promising review: "This is the best thing since sliced bread. I am on bottle number three. My face routine is forever changed. I pray they never raise their prices. This is akin to Dermoligica, but like half the price. Get it, don't hesitate." —Chris

Promising review: "This is a fantastic product. I was really glad to see it on Amazon because I saw it on TikTok. I didn’t have to wait for it and pay less. Can’t go wrong with that. It is very moisturizing and easy to apply. Just a very thin layer. I went to bed, peeled it off the next morning, and my skin was super glowy. I love it." —Ramona L. Corona 

Reviewers also use this as an easy detangler both for themselves and for their kiddos! 

Check out a TikTok of Sol de Janeiro leave-in conditioner in action. 

Promising review: "Perfect hair day every day! This spray is both beautiful and fragrant! It leaves my hair feeling soft, smooth, and refreshed, while the scent is absolutely delightful. A must-have for anyone looking to add shine and a lovely fragrance to their hair routine!" —charlotte

Seraphic Skincare is a small business that specializes in brushes, razors, and other personal care products. 

According to the American Academy of Dermatology, for physical exfoliation like this, you should use gentle circles and moisturize afterwards. Read more about safe exfoliation at AAD.

Promising review: "Not to be gross but when I lightly use this on my dry skin I can see the dry skin cells flying off! Great for cellular turnover. I use on dry skin before showering and finish after shower with good moisturizing oil. Makes my legs feel soft and smooth. Don’t run too hard! Gentle strokes." —Juliet

"Color me converted. It's so disgusting that you want to look away, but morbid curiosity keeps making you turn back. That's really a 'you' creature in the bottom of the tub. You really sloughed off a second skin like a Lizard Person and have now emerged a new person. One that will no longer trust brand-name products because they are a lie. Seriously. Buy this. You don't even know you need it, but you do. You really, really do." —Mandi Konesni

Get it from Amazon for $11.99 (also available in a set of two). 

Promising review: "Love these drops. So effective, a little goes a long way. Great for a boost of hydration, especially in the colder and/or drier months. Great as a primer before makeup to smooth the skin. Such a value for a product that packs a punch. My skin hasn't looked better!" —Ken

Check out a TikTok of the taming wand in action. 

For thicker or curlier hair types, you might want a stronger gel formulation, like Mielle's rosemary mint strengthening edge gel. Of course, you never have to lay your edges! Check out "Just A Friendly PSA That You Don't HAVE To Lay Your Edges Down If You Don't Wanna" for more. 

Promising review: "I’ve tried numerous products for taming baby hairs, especially post-partum, and this is hands down the best thing I’ve tried. It also smells incredible! Love the size of the styling wand!" —Completely happy customer! 

Promising review: "First off, if you have extremely oily skin, this. is. it. I was so tired of getting blotting powder/wipes. It felt wasteful and always left residue on my face. I saw this on TikTok and NEEDED it. It was backordered but then I got an email saying it was in stock and I was SO excited. Not only is it affordable, but it's washable, which helps you save money and be less wasteful." —Kelsey B.

Promising review: "I've struggled with frizzy hair for years, but this has been a game-changer for me. A few drops of this lightweight serum applied to damp hair before styling tames frizz instantly, leaving my hair smooth, shiny, and incredibly manageable. The argan oil infusion adds a touch of nourishment and helps to prevent future frizz. I'm so happy I finally found a product that actually works to control my unruly hair!" —Kleo 

Get it from Amazon for $6.97 (also available in larger sizes and multipacks).  

Check out this Tiktok of the E.l.f cooling primer in action. 

Promising review: "Just tried this primer along with the E.l.f. Soft Glam Satin Foundation, and I cannot say enough good things! The primer felt clean and light going on. This is hands down the best primer I have used. The two products are amazing. Def my new favs! Love love love!" —Cozette

Promising review: "Best serum I ever bought. I use this product every day in the morning and before I go to sleep. The hydration is great and my skin's tone after I spray it on is so glimmered. It also has a soft scent. It’s definitely worth spending your money on this serum." —me

Get it from Amazon for $16.99+ (available in two sizes). 

Promising review: "I am LOVING this 'ONE AND DONE' product. I'd watched a few videos about how wonderful having this dual-ended item was; blush on one side, bronzer on the other. I needed something easy for travel, and I love creamy textures, so I thought I'd try them. WOW; I'm in love. They glide across the skin, blend out, and look very natural. The value is fantastic compared to other dual-ended makeup sticks. The smell is light and a touch tropical." —Vanessa Sykes

Get it from Amazon for $14.97 (available in four shade combos). 

Promising review: "So quick and easy to get full fluffy brows! It does it all in one. Gives them volume, holds them nice without being over-tacky and stiff, and darkens them. So easy in the morning before work. Takes a couple of swipes, and I am ready to go." —jessica alexandra 

Get it from Amazon for $10.97 (available in six shades) 

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Plus, cosmetic bags, concealers, waterproof mascaras, and finds from Amazon, Sephora, Soko Glam, Ulta, and Walmart.

Reviews have been edited for length and/or clarity.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Mariel Guzman is a resident writer on the Buzzfeed Shopping team whose love for shopping (and doomscrolling on TikTok) helps her curate lists of the most trending lifestyle, home, beauty, and fashion products.