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It’s not fairy dust, but you might look at the results of this pore blurring powder and think it must be.

You can check out Vaseline's radiant body oils and lotions for more options! 

Promising review: "I am shocked by how pretty it is and how good it smells. Also, great price and great quality. It’s not too greasy, just really nicely moisturizing :)." —Faith Bremmer 

Promising review: "I am a lotion user every single day. I use face moisturizers that I love. I am over the moon about how good this is. I mainly use it on my neck, hands, and forearms. The difference is amazing. My skin actually feels so good. I wish I could but larger containers of it." —Kimberly P. 

Promising review: "I’ve been using this collagen cream for a few weeks now, and wow — my face has never felt this hydrated! The texture is rich but not heavy, and it sinks into the skin beautifully without leaving any greasy residue. Perfect for both day and night. I have combination skin, and this cream somehow manages to hydrate the dry areas while keeping the oily zones balanced. My skin looks more plump and smooth, and I’ve even noticed a subtle glow in the mornings — like I actually got a full night’s sleep! The collagen boost feels like it’s doing real work — my face feels firmer, and those fine lines around my mouth and forehead are looking softer already. It also layers really well under makeup, which is a huge plus." —Amazon Customer

The color-adaptive formula is designed so one of four shades will work on any skin tone. 

Promising review: "Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it." —Monica T. 

Get it from Amazon for $6 (available in four shades). 

Good Molecules is a small business that specializes in affordable skincare products. 

Promising review: "What kind of sorcery is this? I usually don’t expect too much from eye creams, but my goodness! This stuff works! I suppose that, depending on your specific issues, it will work differently for everyone. My issue as I get older is purple under my eyes and a little bag under my left eye. I honestly didn’t think it would do much because of the low price, but the purple fades a little more every day, AND my eye bag is gone! I bought a tube for my daughter, who also reports amazing results. For $5.99, give this miracle elixir a try!" —Yayakelley

Promising review: "I was skeptical because I’ve had dark inner thighs all of my life. First time trying it and my inner thighs already look lighter! This is definitely a game-changer, and I 100% recommend it if you have dark inner thighs and neck. I really can’t believe how well it works." —Samantha Torres

"Skin discoloration gone!! This body peel sheet really works. It gently exfoliates my skin and removes dullness and discoloration I had on my arms and legs. My skin feels so soft, smooth, and bright after every use. It doesn’t burn or irritate, just leaves a clean, even glow. I’ve noticed my skin tone looks more even and healthy, definitely a product I’ll keep using! 💫." —HALLA

Promising review (for photos above): "These photos were taken just FOUR days apart after using this product two times a day. I heard about this product on TikTok, and am SO happy I gave it a try. I am now on my second tube. It is soothing and lightweight, and I will continue to purchase this product again and again!" —Jenna Shaner

Promising review: "This product delivers exactly as promised and is incredibly easy to use. I suffer from dry skin and often apply various products to soften my feet. With this, I simply spray it on and immediately massage it in with my hands. The dead skin comes off effortlessly. There's no waiting time, and it's gentle on the skin. It leaves my feet feeling exceptionally soft. This has quickly become my new favorite thing." —KimT

"Wow, does this work amazingly! I discovered this from a TikTok video, and I am so pleased with how this works. It is literally like magic; my feet have never been this soft." —Brian

I personally will live, breathe, and die by the magic of "universal" Black Honey version — it lasts FOREVER and also functions as the perfect blush — but it sells out so often that I am also deeply relieved to know it has a cheap alternative in case of lip emergency! 

Promising review: "I absolutely love this product. The dark color is perfectly sheer. It also adds the most beautiful color to your lips. I am a Clinique Black Honey lip fan, and this gives me the same look for a fraction of the cost. I love it and have several that I keep in various spots. Not sticky either, which is my biggest gripe about lip glosses. My hair doesn’t get stuck in this like some glosses, but I get the shine." —Hamps5

"I searched high and low for this color after I saw it on, guess what ... TikTok! And the creator was right, it’s great for everyone. It’s not too dark or too light. Keeps my lips hydrated with a bit of color and shine. Love it." —Erin C. 

Get it from Amazon for $8 (also available in four other shades). 

Promising review: "My favorite dry shampoo! It smells great and truly is sweat-activated. I wear it during some heavy workouts, and I can smell it, and it helps keep my hair from being greasy if I have plans after." —Marianna Stutts

Get it from Amazon for $9.98+ (available in two sizes). 

Promising review: "The TikTok girlies did not lie. This is great. Smells divine without being too strong." —patricia bentham

"I’m obsessed with this lotion! It smells amazing, and the scent lingers beautifully on my skin all night. By the 24-hour mark, it’s faint but still there, and the hydration lasts the entire time. I’ve seen a lot of people compare it to EOS vanilla cashmere, but I personally love this one more because it’s much more moisturizing. Even though the fragrance isn’t as strong, I love the soft hint of vanilla and cocoa butter it leaves behind. It pairs perfectly with my gourmand perfumes and body sprays. Definitely my new go-to!" —Kxyxlli

Promising review: "This product actually works! Very affordable, too. There are a lot of expensive teeth whitening products out there, but why spend extra money when you don't have to? Definitely worth trying!" —Mona L Cureton

Get a two-pack from Amazon for $14.48.   

Mouthwatchers is a small business established by Ronald Plotka, DDS, that specializes in antimicrobial toothbrushes designed to get deeper cleans that even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

I bought this and love it! I usually use an electric toothbrush, but I feel like I'm getting a much more satisfying clean from these?? Especially because I tend to get yellow stains between my teeth no matter *how* much I floss, and these bristles seem to actually target that a lot more effectively. I've switched to using this in the morning and the electric one at night, and I definitely see a difference in that area in particular. 

Promising review: "This was another one of my TikTok purchases! I was skeptical, but my kids hate flossing their teeth, so I thought this might help in between making them floss. They work amazingly! My kids said they could see and feel a difference on the first use and I agree! They are definitely worth a try! I would suggest not pushing too hard, those tiny bristles really get in there, and if you push too hard, you might be sore like I was. It felt like after going to a dental cleaning." —Amy N. 

Promising review: "I really like this shampoo. It’s not overly scented like some clarifying shampoos can be, and it makes my scalp feel so clean without drying my (already dry) hair out. Def recommend this. This is a good brand of shampoo all around. I tried the one for dry hair, and it smells so good and makes my hair really soft." —Abigail

Check out a TikTok of the marshmallow lip treatment in action. 

Promising review: "My new must-have! My number one go-to for healing lips was Carmex. This beat it. I love the consistency (very creamy/smooth), it’s not heavily flavored or goopy, and it obviously smells amazing. It isn’t overbearing and also doesn’t keep coating your mouth like the Eos stick balms (still great, but more wax)." —Breanah Shirazi

Get ti from Amazon for $4.49 (also available in Strawberry Acai). 

Check out a TikTok of the Retinal Skin Booster in action. 

Promising review: "Almost two weeks and my skin has been doing great!  I replaced my AHA toner from Paula’s Choice with this and found that it has been more gentle and made my skin glow immediately the next morning. I still like my AHA toner, but this really helped with my pores and skin texture. I used tretinoin before, and I found that it was harder to spread. The consistency of this formula made it so easy to spread throughout my face and neck! Not to mention the price is a steal! Loving this product so much! I am acne-prone (hormonal acne around the jaw) with combination skin (very oily and very dry), and this really helped even out everything." —T. 

Check out a TikTok of the acne-banishing body spray in action. 

Promising review: "This body spray has helped clear up stubborn back and shoulder breakouts better than anything I’ve tried. The 360-degree spray makes it super easy to apply, even to hard-to-reach spots. It dries quickly, doesn’t stain clothes, and has a clean finish. After a couple of weeks of consistent use, I saw smoother skin and fewer breakouts. It’s also lightweight and doesn’t feel sticky. Definitely recommend for anyone dealing with body acne." —Rosiemelisa

Promising review: "I decided to try a lash lift kit to do it at home, since I wanted to save the cost of doing it in a salon. And the truth is that it was an excellent decision! The kit works 100 percent, achieving spectacular results. I loved the ease of use and how I could get raised and defined eyelashes without leaving home. I would definitely recommend it to those looking for an economical and effective alternative to enhance their look." —Roxana 

Get it from Amazon for $19.99 (available in three styles of sets). 

Promising review: "I wasn’t sure what to expect when I ordered this, but wow — it’s a total game changer! The texture is silky and lightweight, and it applies so smoothly without feeling sticky or heavy. I love that it’s a peel-off mask, but it still feels nourishing, like a night cream. After just a few uses, I noticed my skin looking plumper, firmer, and much more hydrated. The dullness I usually see in the mornings has completely disappeared – instead, I wake up with a healthy, glass-skin glow. It also makes my skin feel so soft and smooth that my makeup goes on flawlessly the next day." —Ramanpreet Khurana

Check out a TikTok of the Laneige Neo Blurring Powder in action. 

Promising review: "I loved this setting powder, it blurred my pores and blended my makeup so well that even my husband noticed. Wow! I will be buying more before people find it and sell it all out, hehehe." —Charlotte Laim 

Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief.

Check out a TikTok of the eye drops in action. 

Promising review: "I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I've used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness." —Angela Leonard

Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic.

Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. Check out a TikTok of the biotin shampoo in action. 

Promising review: "I love this shampoo! I had gastric sleeve surgery, and my hair was very, very thin. I started taking biotin and switched to biotin shampoo, as recommended by my doctor. It doesn’t make your hair grow by washing it, but it makes your hair and roots stronger. And it worked. After using the whole bottle, my hair was stronger. I had a lot of new growth that was sticking around (the previous new growth fell out early on), and my hair was getting thicker. Eight months later, my hair is back to normal. It's longer and thicker than ever." —Diane J. Huff

Psst — reviewers mention this is most effective when paired with a scalp massager to work it into their roots! 

Bounce Curl is a small business that specializes in curl brushes. 

Promising review: "Best brush hands down, I am a mixed girl with thick curly hair, and when I run this brush through my hair wet, it does magic. My curls after using this in the shower to detangle are amazing, then I use my choice of product to style it row by row, and it gives me bouncy curls that help cover more scalp but separate effectively. It's extremely sturdy. I break brushes all the time, and this one lasts!!!" —Janay K 

Get it from Amazon for $30 (available in four colors). 

Promising review: "My sisters were constantly raving about this toner, so I decided to try it. Since using it, I’ve realized why they love it so much! My skin went from bumpy and textured to smooth and glowy. My clogged pores have completely disappeared. I’ve already recommended this product to a bunch of my friends, and they love it too! I’ve been using this product for about two months, and it’s still doing wonders. Definitely worth buying!" —Noa May

Check out a TikTok of the E.l.f. tubing mascara in action. 

I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn't even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I've tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I'm like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I'm a big fan of the brown shade (which is what I'm wearing above!), but it also comes in black and soft black. 

Get it from Amazon for $7.94 (available in three shades). 

Promising review: "I've been using the Vitamin C Face Serum for a few weeks now, and I’m absolutely in love with it! My skin feels so much smoother and brighter, and I’ve noticed a significant reduction in the dark spots I’ve been struggling with. The serum absorbs quickly, leaving no greasy residue, and it has a lovely, light scent. My complexion is looking more even, and I can see a visible improvement in my skin tone. I also appreciate how gentle it is on my skin, with no irritation at all. This serum has quickly become a must-have in my skincare routine! Highly recommend for anyone looking to tackle dark spots and brighten their skin." —Patricia D. 

This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them! 

Promising review: "Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn’t worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but, lo and behold, it was magic! My hair is so strong, silky, and healthy-looking after just one use. Plus, you can’t beat the price! Have already ordered another box. I should also add that I have curly/wavy hair that’s been colored to a light brown. Buy it!!" —BB

Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

Promising review: "Welp, this stuff is amazing. I tend to avoid anything trendy or anything that 'goes viral' due to my stubborn nature, but when searching Amazon for a red-reducing toner, this one just kept showing up, so I swallowed my pride. Social media did not betray us on this one, friends. I saw immediate results. My skin looked much calmer right after the first use, and it feels so smooth. The price is amazing, the bottle is fun, it has no scent (not necessarily a positive for me, but I know it's important to others), it feels good to put on, and looks good on the skin. I have a feeling that I will be repurchasing this toner, highly recommend." —Amazon Customer

Peach Slices is a small business that specializes in affordable skincare products. 

Promising review: "I use these once a week and they really help my huge nose pores look way smaller and cleaner. The first time, I still had some oil and gunk in my pores, but the second time, I had even less. By the third time I used them, the only oil was on the patch, and my nose has never looked better. My pores appear smaller and my nose is smoother." —Sarah Cavasos

Get a pack of seven from Amazon for $9.88. 

Promising review: "By far the BEST hair straightener I’ve bought in the 25+ years I have been straightening my hair. It leaves my hair so shiny and soft. I’ve bought the Chi and other expensive ones, and they don't even compare!" —Amazon Customer

Jerome Alexander is a small business that specializes in airbrush cosmetic products. 

HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT. 

Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." —Smickens

Get it from Amazon for $29.99 (available in 12 shades). 

I've sworn by these for years — I can't shape my nails to save my life, so I get a manicure once a month and then trade out these colors every week or so in between. The colors are so vibrant and fun, the quick dry is NO joke, and what I love most is that these tend to last a solid five to seven days without chipping (and are easily fixed with a touch-up). I am a very busy bean and incapable of sitting still for more than a minute, so these have been a GODSEND. 

Promising review: "This is the best nail polish I've ever used. I have bought it several times and will continue to buy it in the future. I have had my nails done for years at the salon, as well as using the gel polish with the light dry in the past — and now, for the past year, I have only used Sally Hansen instant dry nail polishes and am more pleased than I ever was with either of the other options." —J.L. Senn 

Get it from Amazon for $5.98+ (available in dozens of colors). 

Promising review: "I used this product years ago and had the most amazing skin, but I assumed it was mostly genetics. Now that my skin is showing signs of aging, I decided to give it another try — and I’m so glad I did. My skin is transforming daily. They say your skin can rebuild itself, and it really does — especially when you remove the buildup of dead skin cells. I’ve been using it morning and night, and I genuinely look younger. My skin feels polished, my pores are noticeably smaller, and I need much less makeup. Such a fantastic product — highly recommend!" —Sweet Caroline 

* *Psst* — These 37 Beauty Products Are All The Rage Right Now, In Case You Weren’t Aware

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* Beauty Products That Work So Well, Reviewers Called Them “Wizardry,” “Sorcery” Or Just Plain “Magic”

Plus, cosmetic bags, concealers, waterproof mascaras, and finds from Amazon, Sephora, Soko Glam, Ulta, and Walmart.

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Emma Lord is a Senior Shopping Writer at BuzzFeed with 10 years of experience in  lifestyle writing that specializes in a broad range of topics, including beauty, cleaning, fashion, personal care, home, fitness, and her beloved “TikTok made me buy it.” You can usually find her grilling her pals on their latest must-have products, giving a fake name at the local Taco Bell after eating there for the fourth day in a row, or talking everyone's ears off about the magic of New York City.